What is the strategy for increasing the ad budget? The strategy for increasing the ad budget involves gradually increasing the spend on a successfully performing campaign in a targeted area until it reaches its maximum potential. Once that point is met, the campaign is then duplicated to a new city or location to replicate the […]

What is the correct way to start a Google Ads campaign? Short Answer: The correct way to start a Google Ads campaign is to begin with just one campaign. Focus on optimizing everything within that single campaign. Only once it is running successfully and converting should you duplicate it and launch additional campaigns. Full Explanation

Why are you running so many campaigns? The short answer is that separate campaigns are created for each area or city to better target those specific locations. Full Explanation From the course insights, the understanding is that managing a marketing campaign effectively involves dividing efforts by distinct geographic areas. For each city or region, it’s

In heating repair, we have HVAC contractor, should we remove it? Short Answer: If the customer’s focus is heating repair, the advertisement should specifically target heating repair only. HVAC repair should be handled in a separate ad group to better match the intent and improve conversion rates. Full Explanation When creating ads for heating repair

What Should I Do After My Case Is Resolved? Short Answer: Once your case is resolved, the best course of action is to focus on starting and mastering Facebook before returning to Google Ads, even if you are told that everything is good to go. Full Explanation After your case has come to a resolution,

What should I do if my account is suspended and I’m waiting for the appeal process? If your account has been suspended and you are currently waiting for the appeal process to resolve, the best course of action is to leverage other platforms such as Facebook to continue your marketing efforts. By starting work on

Why was my account suspended after I tried to reactivate it? Short Answer: Your account may have been suspended because the system detected an attempt to operate multiple accounts simultaneously, which violates the rules. To understand the exact reason, it’s important to wait for the appeal process to be completed. Full Explanation When trying to

How do I filter campaigns in my account? Short Answer: To filter campaigns in your account, simply click on the filter icon that resembles a funnel. This icon is conveniently found at the bottom of the page within the ‘Segment and Filter’ section. Full Explanation Filtering campaigns in your account allows you to narrow down

What Should I Do After Appealing a Decision on Google Ads? After appealing a decision on Google Ads, it is important to carefully review your campaigns to identify why the issue happened. Additionally, ensuring that your website is clean and secure before requesting another review is crucial for a successful outcome. Full Explanation Once you

What should I do if I’m accused of circumventing systems? If you find yourself accused of circumventing systems, the first and most important action is to thoroughly clean up your website before submitting any appeals. This is crucial because repeatedly requesting reviews without fixing the underlying issues can lead to Google ignoring your requests and