Lior Vaknin

How do you balance between targeting a smaller area for a higher CTR and a larger area for more impressions? Short Answer: Balancing between targeting a smaller area with a higher click-through rate (CTR) and a larger area for more impressions depends on your business needs and results. If the search volume and jobs generated […]

What is the Best Way to Target Locations in Google Ads When Operating in Specific Counties and Cities? The best way to target locations in Google Ads when you are operating in specific counties and cities is to start from the smallest area and gradually expand to larger locations. Begin by targeting neighborhoods within big

How does adding a descriptive caption and hashtags help? Adding a descriptive caption and hashtags helps the Facebook and Instagram algorithms target the relevant people who would enjoy or find your video relevant. Full Explanation When you add a descriptive caption along with hashtags to your video posts on platforms like Facebook and Instagram, the

Is the Process of Posting the Same on Instagram and the Business Suite? Short Answer: No, the process outlined is specifically for posting on Instagram from an iPhone, and the interface and steps may differ if you are using an Android device or posting through the Business Suite. Full Explanation The process described focuses on

What Happened to the Option to Add Tags? The option to add tags appears to have been removed. Previously, users were able to add tags to specify who the content is intended for, but this feature is no longer available. Full Explanation At one point, the content management system provided an option for users to

How Do I Add Location to My Content? Short Answer: You can add the location by specifying where your target audience is located. For instance, if your audience is in Los Altos, California, including that location in your content helps clarify the geographic focus. Full Explanation Adding a location to your content involves clearly stating

Is It Good to Use a Planner for Scheduling Posts? Short Answer: Yes, using a planner or scheduling software can be very helpful if you have a lot of content to manage. However, many prefer to post manually because scheduling tools often lack some of the full functionality available when posting directly. Full Explanation Using

What Is a Good Strategy for Posting on Social Media? A good strategy for posting on social media involves starting with consistent, active engagement on your page, even if you begin with boosting just one reel for a small budget each day. Maintaining activity with multiple posts per week and sharing varied content helps keep

Should I Publish Multiple Posts at Once for Comparison? Short Answer: It’s generally better to start by publishing one post rather than several at once. While you can publish a couple more if you want to compare, don’t wait to have multiple posts before getting started. Starting with one post is the ideal first step.

What Is the Next Step After Creating and Testing Different Types of Reels? The next step after creating and testing different types of reels is to move into Facebook ads through the Meta Ad Suite to create retargeting ads. These ads focus on targeting individuals who have already visited your profile or engaged with your