Q&A

Why Is It Important to Retarget People Who Visit My Ads on Google?

Why is it important to retarget people who visit my ads on Google? Short Answer: Retargeting is crucial because customers considering high-value purchases, such as home renovations, typically do not make immediate decisions. People often leave the buying process to gather information and return later, so retargeting helps keep your business visible and top of […]

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Why Are You Unsure About Your Google Ads Setup?

Why Are You Unsure About Your Google Ads Setup? The main reason for uncertainty around your Google Ads setup is that different videos you watched advised varying methods, leading to confusion about whether your actions, like registering negative keywords, were done correctly. Full Explanation When setting up Google Ads, following instructions accurately is crucial. However,

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What Do You Need to Check in Your Google Ads Campaign?

What do you want to check in your Google Ads campaign? To successfully manage your Google Ads campaign, you need to verify several essential elements. These include ensuring your negative keywords are set up correctly, confirming accurate reporting from CallRail, verifying leads generated from forms and calls, and confirming that your overall campaign setup is

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Do New Owners Need to Renew Liability Under the Previous Company Name?

Do the new owners need to renew the liability under the previous company name? Short Answer: Yes, new owners are required to renew the liability under the previous company name, even if they are not the owners of that company. Full Explanation Although the ownership of a company changes hands, the responsibility to renew the

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What Does the New Owner Need to Do After Acquiring the Account?

What Does the New Owner Need to Do After Acquiring the Account? Short Answer: After acquiring the account, the new owner must pass advanced certifications, renew all licenses, and update the insurance information with Google. Once these steps are completed, the new owner can continue operations. Full Explanation When the ownership of an account changes

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What Happens to Liability and Insurance When Selling These Accounts?

What happens to the liability and insurance when selling these accounts? Short Answer: When selling these accounts, the liability and insurance coverage last for one year. If the insurance period is partially used, such as six months remaining, the seller relies on the account operating smoothly for the remainder of that time. Once the insurance

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