Why Did Google Ads Disapprove My Number?

Short Answer: Google Ads disapproved your phone number because it does not appear on your website. To get it approved, you need to manually add the number to your site so that Google can detect and verify it.

Full Explanation

When you submit a phone number as part of your Google Ads information, Google checks your website to ensure the number matches what’s displayed there. If Google cannot find the phone number on your site, it will disapprove the number. This is Google’s way of verifying the authenticity and consistency of your contact information.

In other words, the phone number linked to your ads must be visible on your website where Google can see it. If the number is missing, Google will not approve it for your ads, which can affect your campaign’s success.

Step-by-Step Breakdown

  1. Submit your phone number within your Google Ads account.
  2. Google scans your website to look for the submitted number.
  3. If the number is not found, Google disapproves it.
  4. Manually add the phone number to your website in plain text or visible format.
  5. Once Google sees the number on your site, it will approve the phone number for your ads.

Real Examples

Imagine you are advertising a business and include your customer service number in the Google Ads settings. However, if your website’s contact page doesn’t list that same number, Google will flag and disapprove it. By manually placing that exact phone number somewhere on your site, such as the homepage or contact page, Google can detect and approve it.

Common Mistakes

  • Submitting a phone number in Google Ads that doesn’t actually appear anywhere on your website.
  • Relying on dynamic or hidden phone numbers that Google can’t find during its scan.
  • Forgetting to update your website with the same number if it changes in your ads.
  • Assuming that Google will approve a number without an explicit presence on your site.

FAQs

Q: Can Google approve my number if it’s on a contact form only?
A: The number needs to be visibly present on the website where Google can detect it directly, not just within a form.

Q: How long does it take for Google to approve my number after adding it to my site?
A: Approval can vary, but once the number is visible and Google confirms it, approval generally follows soon after.

Key Takeaways

  • Google disapproves numbers not found on your website to ensure authenticity.
  • Manually add your phone number in a visible spot on your site.
  • Consistency between your Google Ads number and website is crucial for approval.
  • Double-check your website whenever you update your phone number in Google Ads.