What does it mean when Google records an interaction?

Short Answer: When Google records an interaction, it means a customer has taken some action on your business profile, such as leaving a review, liking your photos, or adding a question. These interactions linked to your profitable keywords can help your profile rank higher and make those keywords appear under performance reports.

Full Explanation

An interaction is any activity performed by a customer on your business profile. This includes actions like posting a review about your service, liking photos associated with your business, or submitting questions. Google monitors these interactions as signals that your profile is active and engaging. When these interactions occur around profitable keywords, Google begins to recognize your profile for those terms. Consequently, your profile’s visibility improves, and those keywords start to show up as part of your performance data.

Step-by-Step Breakdown

1. Customer Action: A customer engages with your business profile by leaving a review, liking photos, or asking questions.
2. Google Records the Interaction: Google tracks this activity as an interaction connected to your profile.
3. Keyword Connection: The interactions relate to profitable keywords that are important for your business.
4. Ranking Improvement: Google starts ranking your profile for those keywords more strongly.
5. Keyword Performance: Those keywords begin to appear under your profile’s performance metrics, showing the impact of engagements.

Real Examples

When a customer leaves a positive review mentioning one of your key services or products, Google records this as an interaction. Similarly, if users engage by liking photos that showcase your offerings or add relevant questions about your business, these actions are logged as interactions. Over time, such engagements improve your rankings for those relevant and profitable keywords.

Common Mistakes

• Ignoring interactions: Not paying attention to customer reviews, photo likes, or questions can cause you to miss ranking opportunities.
• Not linking interactions to keywords: Without focusing on profitable keywords, interactions may not improve your search rankings effectively.
• Assuming interactions alone guarantee results: While important, interactions work best when connected to targeted keywords.

FAQs

Q: What counts as an interaction on Google?
Any activity by customers such as reviews, photo likes, or questions on your business profile.

Q: How do interactions influence rankings?
Interactions tied to your profitable keywords signal to Google that your profile is relevant, which helps improve rankings.

Q: Can interactions improve keyword performance?
Yes, they help your keywords appear more frequently in your performance data, showing increased visibility.

Key Takeaways

• Google interactions are customer activities on your business profile like reviews, photo likes, and questions.
• These interactions matter most when connected to profitable keywords important to your business.
• Interactions help improve your keyword rankings and increase their appearance under performance metrics.
• Engaging with customers and encouraging meaningful interactions can boost your SEO success on Google.