What Happens to Profit Margins When a Business Starts to Scale?

What happens to profit margins when a business starts to scale? Short Answer: As a business begins to scale, profit margins typically start to shrink. This shrinkage occurs because the highest profit margins are often achieved when the business owner handles all operations alone. Once the business grows and hires additional staff, especially salespeople, costs […]

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What Should I Do If I Find That Offline Marketing Efforts Work Better for Me?

What Should I Do If I Find That Offline Marketing Efforts Work Better for Me? If your offline marketing efforts prove to be more effective and cost-efficient for your business, you should increase your investment in those channels. Focus on maximizing what works best for you to achieve the most leads at the lowest cost.

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