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How to Set Up Keyword Insertion in Your Google Ads Headline

Q&A / Lior Vaknin

How do I set up keyword insertion in my Google Ads headline? Short Answer: To set up keyword insertion in your Google Ads headline, start by opening a curly bracket in the first headline field. Then select “keyword insertion” from the options provided, where you can choose how the inserted keyword will be presented: lowercase, […]

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What is the Purpose of the Default Text in Google Ads?

Q&A / Lior Vaknin

What is the Purpose of the Default Text in Google Ads? The default text in Google Ads serves as a fallback message that appears when the ad system cannot detect the appropriate location or keyword to display a more specific advertisement. Essentially, it ensures that an ad is always shown, even if Google Ads is

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How Do I Use Keyword and Location Insertion in Google Ads?

Q&A / Lior Vaknin

How do I use keyword and location insertion in Google Ads? The short answer is to use curly brackets with the words ‘key’ and ‘location’ inside them. This simple syntax allows Google Ads to automatically insert the user’s search term as the keyword and their geographic location based on their IP address directly into your

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How Do I Update a URL for Google Ads?

Q&A / Lior Vaknin

How Do I Update a URL for Google Ads? The short answer is: Start by selecting a relevant keyword, such as “garage door opener near me.” Then, use the update function to change your URL, confirm the changes by clicking “OK,” and view the resulting page. Finally, copy the polished URL and paste it into

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What Should I Do If I Don’t Have the Page for the Final URL?

Q&A / Lior Vaknin

What Should I Do If I Don’t Have the Page for the Final URL? Short Answer: If you don’t have the specific page created for the final URL, you can link to any existing page instead. Then, simply click on the URL displayed on the right side and replace its permalink with your preferred keyword,

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How Do I Add the Final URL to My Ad?

Q&A / Lior Vaknin

How Do I Add the Final URL to My Ad? The short answer is that in the final URL section of your ad setup, you need to enter the URL you have just created, making sure to include the complete address but exclude the ‘preview’ part. Full Explanation When setting up your ad, the final

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How Do I Add More Keywords to My Ad Campaign?

Q&A / Lior Vaknin

How do I add more keywords to my ad campaign? The short answer is that you can add more keywords by including terms that are relevant to your product or service. These keywords don’t need to be the exact same words but should relate closely to what you offer. Full Explanation Adding more keywords involves

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What Is a Phrase Match in Google Ads?

Q&A / Lior Vaknin

What is a phrase match in Google Ads? A phrase match in Google Ads is when you put your keywords in quotation marks. This setting means your ad will only appear when someone searches for your keyword phrase exactly as you have entered it, in the exact same word order. Full Explanation Phrase match involves

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Why Should I Add More Keywords in Google Ads?

Q&A / Lior Vaknin

Why Should I Add More Keywords in Google Ads? Short Answer: Adding more keywords gives you more options for ad targeting. The more relevant keywords you include, the better the chances your ad will appear in relevant searches. Full Explanation When you add more keywords to your Google Ads campaigns, you increase the possibilities for

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How Do I Use Keywords in Google Ads?

Q&A / Lior Vaknin

How Do I Use Keywords in Google Ads? The short answer is: In Google Ads, you use keywords by entering them in the keywords section of your campaign. It’s best to use phrase match by putting your keywords in quotation marks. You should include as many relevant keywords as possible to cover your service. If

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