What Is the Next Step After Posting My Content on All Major Platforms?

The next step after posting your content on all major platforms is to increase your content output significantly. This means scaling up your activity to cover multiple jobs weekly and involving more team members in content creation to maintain a high volume of posts.

Full Explanation

Once you have successfully posted your content across major platforms, it’s important to amplify your efforts by increasing how much content you produce and share. Instead of limiting yourself to a small number of posts, aim to create content for five, six, or even seven different jobs each week. This higher frequency helps you reach a larger audience and keeps your brand more visible.

As the volume of jobs grows and you bring on more technicians or team members, encourage them to contribute to content creation as well. This collective approach not only multiplies the content you can share but also brings diverse perspectives and ideas to your channels.

Additionally, utilize your existing video editor effectively by directing them to replicate the successful content you are currently producing. For example, instruct your video editor to produce multiple videos daily—five, six, or more—based on the new footage coming from various jobs. This ensures a steady stream of fresh content while maintaining consistent quality aligned with your brand’s style.

Step-by-Step Breakdown

  1. Increase Content Volume: Start doing content creation for multiple jobs every week—aim for five to seven.
  2. Expand Your Team’s Role: As your team grows, get more technicians involved in creating content to diversify and multiply output.
  3. Leverage Your Video Editor: Use your video editor to produce several videos daily, ensuring multiple pieces of content are ready for posting each day.
  4. Maintain Consistency: Keep the content style and quality consistent by providing clear examples and instructions to your team and editor.

Real Examples

If you have just started posting videos or posts from one job a week, moving up to creating content from five or six different jobs means more footage, more stories, and more engagement opportunities. For instance, your video editor can be tasked with editing multiple clips daily that highlight various aspects of recent jobs, increasing the variety and volume of content posted.

By involving technicians, you multiply content sources—each technician might film and share content from their own job site, creating authentic and diverse viewpoints for your audience.

Common Mistakes

  • Not increasing content volume: Limiting content to just a few posts makes it hard to grow your audience and limits engagement.
  • Ignoring team involvement: Not encouraging your team to help create content misses out on valuable perspectives and increases your workload unnecessarily.
  • Underutilizing video editors: Having a video editor but not fully leveraging their capacity can slow down content production and reduce consistency.
  • Poor communication: Failing to guide your team and editors on the style and quantity of content leads to inconsistent messaging.

FAQs

Why should I create content for multiple jobs weekly?
Increasing the number of jobs covered in your content helps keep your audience engaged and exposes your brand to a broader audience consistently.
How do I get my team involved in content creation?
Encourage your technicians to capture footage or take notes during their jobs so they can contribute to creating authentic and varied content.
What role does a video editor play in scaling content?
Your video editor compiles raw footage into polished videos; increasing their output ensures you have plenty of high-quality content to post regularly.
How many videos should I aim to produce daily?
Producing five or six videos a day is a good benchmark for maintaining a steady flow of fresh content.

Key Takeaways

  • After initial posting, scale your content by increasing the volume to cover multiple jobs weekly.
  • Involve your growing team of technicians in content creation to diversify input and reduce bottlenecks.
  • Utilize your video editor fully to produce multiple quality videos daily, maintaining regular posting schedules.
  • Clear direction and consistency are crucial for replicating successful content across a higher volume of posts.