If you own a service business and are thinking about switching your website to WordPress from platforms like Wix or Squarespace, it’s important to do it right so that your SEO doesn’t take a hit. Here are four simple things to keep in mind during the move:

1. Keep Your Titles and Descriptions:

Make sure the titles and descriptions you already have on your website are moved as they are to your new WordPress site. This helps Google understand each page and keeps your SEO strong.

2. Don’t Forget Internal Links:

Those links that connect different pages on your website? Keep them. It keeps your website structure intact and protects your overall SEO.

3. Stick to the Same URL Structure:

When you move to WordPress, try to keep the same web addresses (URLs) for your pages. If you change them, Google might not recognize your new pages, and you’ll lose some SEO benefits.

4. Bring Along Image Alt Tags:

Your images probably already help your SEO. When you move them to WordPress, make sure to bring along the descriptions (alt tags). It keeps the SEO benefits from your images on the new site.

Switching to WordPress can be a good move, but it’s important to be careful with your SEO. Keep your titles, internal links, URLs, and image tags, and you’ll have a smooth transition without losing your SEO benefits.

So if you’re looking to improve your business, be sure to watch the YouTube video above!