How Do I Link My Google Ads Account?

Short Answer: To link your Google Ads account, enter your account information in the provided field and approve the connection. Then, navigate to Tools and Settings, select Access and Security, and under Managers, access the Client Center to grant necessary permissions. If you find unknown users or previous marketing companies with access, you can remove them to secure your account.

Full Explanation

Linking your Google Ads account involves submitting your account details and approving the request for access. This ensures that necessary permissions are granted to manage your account effectively. You will then access the Google Ads interface, specifically under Tools and Settings, where the Access and Security section allows you to control who can manage your account.

Within Access and Security, you will find the Managers tab where the Client Center can be accessed. Here, you are able to see all users and entities with account access. If any individuals or companies that you do not recognize have permission, you have the ability to remove their access. This is particularly useful if you have worked with past marketing companies whose involvement is no longer needed or desired.

Step-by-Step Breakdown

Enter your Google Ads account in the designated field to start the linking process.
When prompted, approve the access request to allow management.
Go to the Google Ads interface menu, click on Tools and Settings.
Select Access and Security to view permissions settings.
Within Access and Security, find the Managers tab and click on Client Center.
Here, grant access permissions as needed or review who currently has access.
If you see users or companies you do not recognize, such as an old marketing firm, click on Remove Access to revoke their permissions.

Real Examples

For example, after entering the account details, you might be asked to approve the connection. Once confirmed, you head over to Tools and Settings, then Access and Security, to view all users. If an old marketing agency still appears but you no longer work with them, simply remove their access to maintain control of your Google Ads account.

Common Mistakes

Not approving the access request initially, which halts the linking process.
Failing to check the Access and Security settings after linking, which may leave unwanted users with access.
Overlooking the Managers tab and Client Center where access permissions can be adjusted.
Leaving old marketing companies with ongoing access, potentially risking account security.

FAQs

Q: What should I do if I don’t recognize someone in my Client Center?
A: You can safely remove their access to prevent any unauthorized management of your account.

Q: Can I control who manages my Google Ads account?
A: Yes, through the Access and Security section under Tools and Settings, you can grant or revoke access.

Q: Is it necessary to approve access to link accounts?
A: Yes, approval is essential to authorize the connection between accounts.

Key Takeaways

Linking your Google Ads account requires entering account information and approving permissions.
Access and Security settings in Google Ads let you manage who has account permissions.
The Managers tab and Client Center help you oversee and adjust access rights.
Removing unknown or outdated user access is important for account security.