Should I change the page that’s connected to the Google My Business for the new location right away?

Short Answer: No, you should wait until everything for the new location is fully approved and operational before changing the links and address connected to your Google My Business listing.

Full Explanation

When you open a new location for your business, it can be tempting to update your Google My Business page immediately. However, it is important to hold off on making any changes until you have received all necessary approvals and your new location is fully ready to serve customers. Prematurely changing the page connections, such as the website links and physical address, can lead to confusion or negative impacts if the location is not yet operational or verified.

Step-by-Step Breakdown

Get Approval: Ensure that your new location has been verified and approved by the appropriate authorities or internal teams.
Prepare the Location: Confirm that the physical premises, staff, and services at the new address are fully functional and ready for customer interaction.
Update Google My Business: Only after the above steps are completed, update your Google My Business listing by changing the website links and address to reflect the new location.

Real Examples

Imagine opening a new store but updating your online business page before the store is set up. Customers might visit based on the updated address and find the location closed or incomplete. By waiting until the location is approved and running, the Google My Business updates provide accurate information that customers need to find and trust your new location.

Common Mistakes

Updating too early: Changing your Google My Business information before the location is fully approved can cause confusion and mislead customers.
Incomplete information: Updating the page without confirming that all aspects of the new location are ready may result in inconsistent or inaccurate online details.

FAQs

Can I update the page before my new location opens?

It is best to wait until your new location has been approved and is fully operational before updating the page.

What happens if I update too soon?

Customers may get incorrect information, leading to a poor experience and potential loss of trust.

When is the right time to make changes?

Once all approvals are in place and the new location is ready to serve customers, you can safely update your Google My Business page.

Key Takeaways

Wait until your new location is approved and operational before updating Google My Business.
Changing addresses and links too early can confuse customers and harm your online presence.
Accurate and timely updates ensure customers receive the right information and have a positive experience.