Lior Vaknin

What Should I Focus on When Thinking About My Website? The short answer is to always focus on the user experience. Your website should be designed and structured to answer your visitors’ needs in the best possible way. This principle is essential and will continue to be relevant despite any changes in technology over time. […]

What Happens When a User Lands on the Website? When a user lands on a website, the key factor is whether they find the answer they are looking for. Their actions afterward—such as calling or submitting a lead form, staying on the website, or leaving quickly—greatly influence the website’s performance, including its quality score. Full

What Is a Good CTR and How to Get Good CTR? A good CTR, or click-through rate, is generally considered to be 2% in the service industry. Any CTR above 2% is typically viewed as good. Achieving a high CTR involves ensuring your ad directly addresses the viewer’s need and appears highly relevant to what

Can I Recover My Account If It Gets Suspended? Short Answer: Yes, you can recover a suspended account, but the process can be challenging. It typically involves waiting for several days and submitting the required documents. Even if your business or account is legitimate, reinstating a suspended account may still present significant difficulties. Full Explanation

How can I manage the risk of getting suspended? Short Answer: To reduce the chance of suspension, avoid changing crucial business information on your Google My Business listing—such as your phone number, address, company name, or business category—especially if your profile has accumulated many reviews. Full Explanation Google My Business profiles are sensitive to significant

What are the risks of changing my main category? Short Answer: Changing your main category can lead to suspension of your Google My Business account, which is especially risky if you have many reviews that you may lose. Full Explanation When you modify the main category of your Google My Business listing, it carries the

How does the main category affect my business ranking? Short Answer: Your main business category significantly influences your ranking performance. If your primary category is clearly defined, such as ‘air duct cleaning,’ you have a better chance to rank well within that category. However, additional or secondary categories like ‘carpet cleaning’ are less likely to

Should I Change My Main Category on Google My Business? Short Answer: No, you should not change your main category on Google My Business because doing so risks your account being suspended. However, it is essential that your main category accurately reflects the nature of your business. For instance, if your business focuses on deck

Why is the phone number positioned at the bottom of the page? Short Answer: The phone number is placed at the bottom of the page primarily to ensure that Google approves it when scanning the website. It is not meant for regular visitors to call, so positioning it lower on the page reduces its visibility

How Should the Phone Number Be Formatted on the Website? Short Answer: The phone number on your website should be correctly formatted, with any extension number placed at the bottom of the page to ensure that Google can properly scan and recognize it. Full Explanation Proper formatting of your phone number is crucial for technical