Lior Vaknin

What Should I Be Doing in Terms of Content While My New Website Is Being Set Up? Short Answer: As a business owner, you should focus on producing valuable content such as filming new material and creating testimonials that will support and enhance your online presence once your new website launches. Full Explanation While your […]

What is the importance of leading by example in content creation? The short answer is that the team needs to see you do it first. As a business owner, taking the initiative yourself ensures the work is done correctly and efficiently. Doing the task multiple times allows you to create a clear Standard Operating Procedure

Have you started creating some content for your business? I’ve encouraged the team to capture photos and videos while out in the field, but I haven’t devoted much time to writing content for the pages yet. Although there is some good text content on the website, creating more video content is an area that needs

I Need Help With My Google Ads, How Can I Ensure I’ve Built It Correctly? Short Answer: To ensure your Google Ads campaign is built correctly, review your entire setup process carefully and confirm that every step has been completed properly. Additionally, pay special attention to connecting the lead form correctly if you are using

Why Is My Conversion Rate Showing as Zero Even Though I Am Getting Conversions? Short Answer: Your conversion rate might show zero because your tracking setup is incorrect, especially if the tracking is not properly configured on your thank you page with the lead form. This misconfiguration prevents Google from accurately recording conversions, even though

Why Don’t I See the Conversion Rate in My Campaign? Short Answer: You don’t see the conversion rate in your current view because you’re looking at the search keywords section. To find conversion rate data, navigate to the campaigns area, then scroll to the right where conversions and conversion rate appear next to clicks. Full

How Do I Enable SSL After Installation? Enabling SSL after installation is a straightforward process. You will need to access the ‘Settings’ menu in your WordPress dashboard, navigate to ‘SSL Security,’ and then activate the SSL by using the provided options. Once enabled, you can verify your website’s security by visiting it to ensure it

Is the information provided by the Keyword Planner tool based on organic search? Short Answer: Yes, the information provided by the Keyword Planner tool is based on organic search. It reveals which keywords a website is targeting organically. Full Explanation The Keyword Planner tool offers data that reflects organic search activity. Unlike paid search metrics

How Can I Get My Competitor’s Keywords? The short answer is that you can find your competitor’s keywords by using the Keyword Planner tool. By accessing tools and settings, then selecting Keyword Planner and choosing the ‘discover new keywords’ option, you can enter your biggest competitor’s website URL for your location. This process will display

Can I Run My Google Ads Campaign in Every State? Short Answer: No, you cannot run your Google Ads campaign in every state because certain states have licensing or regulations specific to your industry. You are only able to run your campaign in states that do not require a particular license for your business sector.