What Should I Have for My Business to Be Successful Online?

The short answer is that to achieve success online, your business should have a well-established WordPress website, an active Google Business Profile, and Google Ads that have passed advanced verification and have been fully approved.

Full Explanation

Starting with a WordPress website provides a robust and flexible platform that supports your online presence. WordPress is widely recognized for its user-friendly interface and scalability, which makes it an ideal choice for businesses aiming to succeed online. Equally important is having a Google Business Profile that is fully set up and operational, as it helps local customers find your business easily on Google Search and Maps.

Additionally, running Google Ads that have undergone advanced verification and are approved ensures your advertising campaigns can effectively reach potential customers. This advanced verification step is crucial as it confirms the legitimacy of your business and allows you to operate Google Ads campaigns without interruptions.

Step-by-Step Breakdown

1. Create and Launch a WordPress Website: Develop a website on WordPress to establish your online presence, enabling customers to learn about your products or services.
2. Set Up a Google Business Profile: Make sure your Google Business Profile is complete, accurate, and live, so that customers can easily find your business when searching locally.
3. Get Google Ads Approved with Advanced Verification: Submit your business for Google’s advanced verification process to gain approval for your ads, helping you reach a wider audience through paid campaigns.

Real Examples

A business that has a dedicated WordPress website can showcase detailed information, testimonials, and contact forms. When combined with a Google Business Profile, they appear prominently in local search results, which drives organic traffic and increases credibility. Having Google Ads that are approved means the business can place targeted advertisements, drawing in even more customers quickly and reliably.

Common Mistakes

• Failing to build a website on WordPress or using a less effective platform limits customization and scalability.
• Neglecting to properly set up or activate a Google Business Profile can cause your business to miss local search opportunities.
• Skipping or improperly completing Google’s advanced verification leads to disapproved ads, preventing you from using Google Ads effectively.

FAQs

Why choose WordPress for my business website?

WordPress offers flexibility and ease of use, allowing you to create a professional and scalable website suited for your business.

How important is a Google Business Profile?

It’s essential for local visibility, helping customers find your business easily on Google services.

What is advanced verification for Google Ads?

It is a process Google uses to confirm the legitimacy of your business so your ads can be approved and run without issues.

Key Takeaways

• Having a WordPress website lays a strong foundation for your online business presence.
• An active and complete Google Business Profile enhances your visibility to local customers.
• Google Ads with advanced verification ensure your paid marketing campaigns are legitimate and effective.