How do I give partner access on Google Ads?

Short Answer: To give partner access on Google Ads, you need to provide your account ID to your partner. They will then use their MCC account to send you a request. To finalize, you accept the request in your admin area under access and security, specifically under the managers section.

Full Explanation

Giving partner access on Google Ads involves a process where both you and your partner coordinate within your respective accounts. You start by sharing your Google Ads account ID with your partner. With this ID, your partner accesses their My Client Center (MCC) account and navigates to the sub accounts section. From there, they initiate the linking process by selecting ‘link an existing account’ and entering the provided account ID.

After your partner sends the link request, the responsibility shifts to you. You need to go into your Google Ads account’s admin area, specifically the access and security settings. Within this section, there’s a managers tab where you will see pending requests. To grant access, simply click accept on your partner’s request.

Step-by-Step Breakdown

1. Share Your Account ID: Provide your Google Ads account ID to your partner.
2. Partner Actions: Your partner opens their MCC account, goes to sub accounts, and selects the option to link an existing account using your account ID.
3. Send Request: Your partner sends the link request to your account.
4. Accept Request: On your end, go to admin > access and security > managers tab and click accept on the pending request.

Real Examples

When you work with a marketing agency or consultant who needs to manage your Google Ads campaigns, this is the standard method for granting them access. By sharing your account ID and following the acceptance steps, you ensure secure and authorized access without sharing passwords or sensitive credentials.

Common Mistakes

• Not providing the correct Google Ads account ID to the partner, which prevents linking.
• Failing to accept the request on your end, meaning the partner cannot access your account.
• Looking for access acceptance outside the managers section under access and security, causing confusion.

FAQs

Q: Where do I find my Google Ads account ID?
Your account ID is visible at the top right corner of your Google Ads dashboard.

Q: What is an MCC account?
An MCC (My Client Center) account is a manager account that allows agencies or partners to manage multiple Google Ads accounts from one dashboard.

Q: Is it safe to give partner access this way?
Yes, this method uses Google’s secure linking and acceptance process, ensuring only authorized partners gain access.

Key Takeaways

• Providing your account ID to your partner initiates the linking process.
• Your partner sends a request from their MCC account to link your Google Ads account.
• You must accept the request in your Google Ads admin area under access and security.
• Following these steps ensures secure and easy partner access management.