Is a Tracking Number Good for My SEO?
Short Answer: No, the tracking number itself does not impact your SEO. What truly matters is maintaining consistency in your phone number across all platforms, including your website, Google My Business (GMB), social media, and online citations.
Full Explanation
When considering SEO, the actual phone number you use, such as a CallRail tracking number on your Google My Business profile, does not hold significance in improving your search rankings. Instead, search engines focus on consistency. This means that the same phone number should be displayed everywhere your business is listed to build trust and avoid confusion.
Step-by-Step Breakdown
- Step 1: Select your primary business phone number.
- Step 2: Use this exact number on your website.
- Step 3: Ensure the same number is listed on your GMB profile.
- Step 4: Update all your social media pages with this number.
- Step 5: Verify that every citation and directory listing has the same phone number.
Real Examples
If you have a discrepancy, such as a different phone number on your website and on your GMB, search engines may find conflicting information, which can harm your SEO. Conversely, when the same number appears consistently everywhere, it helps improve your local SEO trust and authority.
Common Mistakes
- Using tracking numbers inconsistently across platforms.
- Switching between different phone numbers on your website and social profiles.
- Failing to update citations when phone numbers change.
FAQs
Does using a CallRail tracking number on GMB improve SEO? No, the SEO benefit does not come from the tracking number itself.
What is most important for SEO regarding phone numbers? Consistency is key; the same number should be everywhere your business is listed.
Key Takeaways
- The tracking number itself does not influence SEO rankings.
- Maintaining a consistent phone number across all platforms is essential.
- Consistency builds trust with search engines and improves local SEO performance.