How do I add a new call ad in Google Ads?

Short Answer: To add a new call ad in Google Ads, start by accessing CallRail and going to the integrations section. From there, click on Google Ads, scroll to add your Google Ads campaign, then scroll again to create the new call ad by entering the phone number you want to use.

Full Explanation

Adding a new call ad in Google Ads involves integrating your advertising efforts with CallRail. This process begins within the CallRail platform where the integration with Google Ads can be managed. By clicking on the integrations tab in CallRail, you can access settings specifically related to Google Ads. Once there, you will have the option to link or add your Google Ads campaign. After establishing this connection, you can then proceed to add a new call ad by specifying the phone number that will be displayed in the call ad, allowing you to track and manage calls generated through your Google Ads campaign effectively.

Step-by-Step Breakdown

• Go to CallRail and navigate to the “Integrations” section.
• Click on “Google Ads” to access the integration settings.
• Scroll down within the Google Ads integration to find the option to add to your Google Ads campaign.
• Scroll further down to locate where you can add a new call ad.
• Enter the phone number you want to use for the call ad.

Real Examples

While specific examples are not provided, this method allows advertisers to seamlessly connect their Google Ads campaigns to CallRail, facilitating better tracking of calls generated by the ads. For instance, a business could set a dedicated phone number in the call ad to monitor calls coming from a particular campaign.

Common Mistakes

• Failing to scroll through the integration settings to locate where to add the Google Ads campaign and call ad.
• Not entering a valid phone number when creating the new call ad.
• Skipping the integration step in CallRail, which is essential for linking Google Ads.

FAQs

• Do I need to use CallRail to add call ads in Google Ads? Yes, the process described involves using CallRail to integrate and manage call ads within Google Ads.
• Can I add multiple phone numbers? The instructions specify adding a number when creating the call ad, so you would add them individually for each call ad.
• Is scrolling necessary to find all options? Yes, the integration settings require scrolling down twice—once to add to a Google Ads campaign and again to add a new call ad.

Key Takeaways

• Start with CallRail’s integrations tab when adding call ads to Google Ads.
• Link your Google Ads campaign within CallRail before creating call ads.
• When adding a new call ad, input the phone number that will represent your ad’s call action.
• Ensure you scroll through the integration settings carefully to complete each step.