How Can I Test a Potential Hire’s Ability to Create SEO Articles?
The short answer is that you can assign them a test task that evaluates their ability to create SEO articles. A practical way to do this is by asking them to watch a tutorial video on crafting SEO articles using a tool such as Jasper, and then to write an 800-word article following the instructions from the video. This method helps assess not only their writing skills but also their capability to understand and apply the guidance given.
Full Explanation
Testing a candidate’s ability to create SEO articles is best done through a hands-on assignment. The idea is to provide them with a resource, such as a tutorial video, which explains how to create SEO-optimized content using a specific tool like Jasper. After watching the video, the candidate is asked to produce an article approximately 800 words in length based on the instructions from the video.
This approach serves multiple purposes. It shows whether the candidate can absorb and apply instructional content effectively and demonstrates their practical writing skills in the context of SEO content creation. It also gives insight into how well they can follow detailed directions and manage deadlines.
Step-by-Step Breakdown
- Provide the Candidate with a Tutorial Video: Share a clear and informative video that explains how to create SEO articles using a tool like Jasper.
- Explain the Task Requirements: Ask the candidate to create an original 800-word article based on the guidelines and strategies outlined in the video.
- Set Clear Expectations: Define criteria such as word count, SEO optimization elements, and adherence to instructions.
- Review the Submitted Article: Evaluate the article for quality of writing, understanding of SEO concepts, and how well the candidate followed the tutorial’s instructions.
- Provide Feedback and Assess Fit: Determine if the candidate’s skills and approach match your needs.
Real Examples
Although specific examples are not provided here, the process involves using the video as a resource and seeing how effectively the candidate can produce content that reflects what was taught. For instance, if the tutorial explains structuring articles with keywords and headings, the final piece should mirror those strategies.
Common Mistakes
- Not assigning a clear, practical test that reflects real-world tasks.
- Failing to provide detailed instructions or a suitable tutorial video, which can confuse the candidate.
- Ignoring the evaluation of both writing skills and the ability to follow instructions.
FAQs
Q: Should the article be exactly 800 words?
It should be approximately 800 words to meet the assignment’s requirements, allowing for some flexibility.
Q: Why use a tutorial video instead of giving direct instructions?
A tutorial video ensures the candidate understands the process from a practical example and tests both their comprehension and writing.
Q: Can I choose any SEO tool for the tutorial?
The method involves using a specific tool like Jasper as mentioned, so use the tutorial that aligns with your workflow.
Key Takeaways
- Assigning a test task that involves watching a tutorial and then writing an SEO article effectively assesses a candidate’s skills.
- This approach evaluates both the candidate’s ability to learn from instructions and their capacity to produce quality SEO content.
- Clear instructions and evaluation criteria are essential for a fair and insightful test.
- Following this method helps identify candidates who can meet your SEO content creation needs reliably.