What Should I Select in Location Options?

The best choice in location options is to select the setting based on the presence of people in or regularly in your targeted location. Additionally, you have the option to enter a different location and utilize the advanced search feature to refine your targeting.

Full Explanation

When deciding on location options for your campaign or targeting purposes, it is important to focus on where your audience is physically located or frequently present. By selecting the option that targets people actually in or who regularly visit your targeted location, you ensure that your efforts reach the right audience. This approach emphasizes the physical presence of potential customers or users rather than just interest or other criteria.

Moreover, if you want to broaden or refine your search scope, you can manually enter a different location. Using the advanced search functionality allows for more precise targeting, helping you to tailor your location settings according to specific needs.

Step-by-Step Breakdown

Start by selecting the location options in your campaign or tool settings.
Choose the option that targets people who are physically present in or regularly visit your desired location. This ensures that your ads or content reach an audience genuinely connected to that area.
If needed, you can enter any other location manually to expand your targeting reach.
Click on the advanced search option to refine your targeting parameters based on the entered location.

Real Examples

Suppose your goal is to target customers in a specific city. By selecting the option to reach people present in that city, your advertisements or content appear to actual individuals living or spending time there. If you want to add a neighboring city, you simply enter its name and then use advanced search to specify any additional preferences you have.

Common Mistakes

Failing to select “presence” based targeting might lead to showing ads to people who are not physically connected to your target area.
Ignoring the advanced search option can result in less precise targeting and wasted budget.
Not entering an additional location when needed can limit your campaign’s reach unnecessarily.

FAQs

Can I target people interested in a location but not physically there? The recommended setting is to select people physically present or regularly in the location for better targeting accuracy.
How do I enter another location? You can manually type in the location in the designated field and then click advanced search to customize your targeting.
Is advanced search necessary? It is useful when you want to refine your location targeting beyond basic options.

Key Takeaways

Select targeting based on people’s physical presence or regular visits to your targeted location for best results.
You can enter another location manually to expand or adjust your targeting.
Use the advanced search option to refine your location settings and optimize targeting precision.