What Are Some Guidelines for a Successful Instagram Boost Post?
The key to a successful Instagram boost post lies in focusing on video reels rather than photos, ensuring captivating captions are on-screen, concluding with a clear call to action, and offering a free resource to spark engagement.
Full Explanation
When boosting content on Instagram, it’s more effective to promote reels instead of static photos. Reels can be up to 90 seconds long and offer a dynamic way to connect with your audience. Incorporating large, easy-to-read captions directly onto your reel helps viewers follow along without sound, increasing accessibility and engagement. Ending your video with a clear call to action (CTA) guides viewers on what to do next, such as following your account for more tips or sending a direct message with a specific keyword. This CTA spurs interaction and helps build your community. Additionally, providing a free resource through a DM keyword encourages further engagement and adds value to your audience, making them more likely to respond and share.
Step-by-Step Breakdown
- Choose to boost a reel rather than a photo. Opt for video content up to 90 seconds for greater impact.
- Add big captions on the screen. Use apps like captions.ai or hire professionals on Fiverr specializing in Hermosi style captions to ensure your message is clear and engaging.
- End with a clear call to action. Examples include inviting viewers to follow your Instagram for more tips or to DM you a keyword related to your niche.
- Offer a free resource to boost engagement. For instance, instruct viewers to DM a specific word to receive valuable content like top questions to ask before hiring a contractor.
Real Examples
A reel could finish with a message like, “Follow my Instagram for more tips,” encouraging users to stay connected. Alternatively, you might say, “DM me the word locksmith to get exclusive content,” creating a direct interaction channel. Another example involves offering a free downloadable guide, such as “DM me the word Construction to get my top 10 questions to ask a contractor before picking one,” adding extra incentive for viewers to engage.
Common Mistakes
- Boosting photos instead of reels can limit reach and interaction.
- Failing to include captions on video content may cause your message to be missed by viewers watching without sound.
- Not including a clear call to action can leave viewers unsure about what steps to take next.
- Missing the opportunity to offer a free resource reduces the chance of meaningful engagement and community building.
FAQs
- Why should I boost reels and not photos?
- Reels can be up to 90 seconds and offer a more engaging, dynamic way to capture attention compared to static images.
- How important are captions on reels?
- Captions in large fonts on screen help viewers understand your message even if they’re watching without sound, increasing engagement.
- What kind of call to action should I use?
- Use clear and direct prompts like asking viewers to follow your Instagram for more tips or to send a direct message with a specific keyword.
- How does offering a free resource help my boost post?
- Providing something valuable in exchange for engagement encourages viewers to interact with your post, deepening your connection with your audience.
Key Takeaways
- Focus on boosting Instagram reels rather than photos for better engagement.
- Use large on-screen captions to ensure your message is accessible and easy to follow.
- Always end your videos with a clear call to action directing viewers what to do next.
- Offer a free resource via direct message to encourage meaningful audience interaction and growth.