What Should Be Included in the Video for GMB Verification?

Short Answer: The video for Google My Business (GMB) verification should clearly show your street, your car, your business cards, and your equipment. It is important to demonstrate that you have access to the car and equipment you display in the video.

Full Explanation

When creating a video for GMB verification, your goal is to prove that your business is legitimate and that you have direct access to the assets related to your business. To do this, you must show various elements that establish your connection to the business location and operations. Specifically, the video should include shots of your street to verify the business’s physical location, footage of your car which should be associated with the business, clear visuals of your business cards, and images of your equipment. Showing these items in your video helps confirm that you genuinely operate the business and control the resources involved.

Step-by-Step Breakdown

1. Show Your Street: Start by recording your street to verify the physical location of your business premises.
2. Show Your Car: Include clear footage of your car, which relates to your business, demonstrating that it is accessible to you.
3. Show Your Business Cards: Present your business cards to validate your professional identity and association with the business.
4. Show Your Equipment: Record your business equipment to further emphasize your operational capabilities.
5. Establish Access: Throughout the video, make sure it is evident that you have access to the car and equipment shown. This reassures that you are the legitimate owner or user of these assets.

Real Examples

In a successful GMB verification video, you might see footage starting with the business’s street view, followed by a shot of the owner’s vehicle parked on or near the premises. Next, the business cards are displayed clearly with identifiable information, and lastly, the equipment the business uses, such as tools or machines, is shown. This combination helps verify the authenticity of the business.

Common Mistakes

• Failing to show the street or physical location, which leaves the business location unverified.
• Not including footage of the car or other assets, which can cause doubts about ownership or access.
• Overlooking the importance of showing business cards, weakening the credibility of the video.
• Neglecting to clearly demonstrate access to the car and equipment, potentially raising verification issues.

FAQs

Q: Why is showing the car important in the video?
Showing the car is important because it establishes a tangible asset connected to your business and proves you have access to it.

Q: Can I use a photo instead of a video for GMB verification?
The process requires a video to visually demonstrate all necessary elements such as street, car, business cards, and equipment, so photos alone are insufficient.

Q: What if I don’t have a business car?
If a car is part of your business operation, you must demonstrate access to it. If not applicable, focus on the other requirements—street, business cards, and equipment—that can validate your business.

Key Takeaways

• The GMB verification video must display your street, car, business cards, and equipment to confirm your business identity.
• It is essential to show that you have access to the car and equipment to validate ownership and operational control.
• Following these guidelines closely can improve your chances of successful GMB verification.