What Kind of Content Should I Create to Avoid Getting Flagged?
The short answer is that you should focus on creating authentic video content that genuinely represents your work. This can include videos of yourself doing your job, client testimonials, before and after videos, and instructional how-to videos, rather than trying to manipulate or outsmart Google’s algorithms.
Full Explanation
To avoid being flagged, the key is to create authentic and genuine content. Videos that show your actual work process, client feedback, and clear demonstrations tend to be well received because they provide real value and transparency. This authentic approach helps build trust with your audience and aligns with what platforms like Google want to promote.
Step-by-Step Breakdown
- Create videos of yourself on the job: Show real moments and activities as you work, highlighting your skills and dedication.
- Record client testimonials: Capture honest feedback from clients to add credibility and social proof.
- Produce before and after videos: Visually demonstrate the impact of your services or products by showing transformations.
- Make how-to videos: Educate your audience by guiding them through processes relevant to your field.
- Avoid trying to manipulate search algorithms: Focus on genuine content rather than attempting to ‘game’ Google.
Real Examples
While detailed examples are not specified, authentic content can take many forms such as a day-in-the-life video, a client sharing their positive experience, or a tutorial showing step-by-step instructions. The common thread is honesty and relevance to your real work.
Common Mistakes
- Creating generic or overly scripted videos that lack authenticity.
- Relying solely on keyword stuffing or manipulative SEO tactics instead of genuine content.
- Ignoring client feedback and missing out on the power of testimonials.
- Failing to showcase actual work processes, which can cause distrust.
FAQs
- Why should I avoid trying to ‘deal with’ Google?
- Because focusing on creating authentic, valuable content is more effective and sustainable than trying to trick or manipulate search engine algorithms.
- What makes a video authentic?
- An authentic video reflects real experiences, honest feedback, and genuine demonstrations without overproduction or scripting that masks the truth.
- Can how-to videos help with SEO?
- Yes, how-to videos offer valuable guidance to your audience, which can boost engagement and signal to search engines that your content is useful.
Key Takeaways
- Focus on creating authentic videos that show your actual work.
- Use client testimonials to build trust and credibility.
- Incorporate before and after videos to visually demonstrate your impact.
- Offer how-to videos to educate and engage your audience.
- Avoid trying to manipulate search engines; authenticity is the best strategy.