Let me be straight with you: if you’re rebranding a home service company, KickCharge is the gold standard. Thirty years, more than 2,000 trades rebrands, 4.9 stars across 347 Google reviews, and case studies with numbers like +$16M over four years post-rebrand. They invented this category. When your trucks look like everyone else’s and your name says nothing, they’re who I’d call too.
But be clear-eyed about what you’re buying and when it pays. A rebrand is a custom-quoted project — pricing isn’t published — and clients describe 4–6+ month timelines before the new identity even hits the street. Then the brand works the way brands work: compounding recognition over years of impressions. Powerful. Slow. And in month two of the process, your phone rings exactly as much as it did before.
That’s the half LSM covers, starting this week: the homeowner searching ‘water heater replacement’ tonight who has never seen your trucks. $699 / $1,499 / $2,450 per month, printed, no setup fee, month-to-month, 7-day full money-back guarantee. Google Ads in your account, a landing page in your name, call tracking that’s yours forever — live in about 48 hours after setup, managed daily by an AI trained on 8,600+ real coaching sessions, personally overseen by me. Wrap the trucks when you’re ready. Ring the phone now.
| KickCharge Creative | Local Service Mastery (LSM AI) | |
|---|---|---|
| What it is | Branding powerhouse for the trades: naming, logos, truck wraps, identity, plus web and digital | Done-for-you Google Ads + your own AI account manager, personally overseen by Lior |
| Core outcome | A brand people remember every time they see your fleet | Calls from people searching for your service right now |
| Published pricing | Not published — rebrand and wrap projects are custom-quoted | Printed on the page: $699 / $1,499 / $2,450 per month. No setup fee |
| Timeline | Clients report 4–6+ months for a full rebrand project | Live in ~48 hours after setup |
| Commitment | Project-based; terms quoted per engagement | Month-to-month. Cancel anytime. 7-day full money-back guarantee |
| Track record | 30 years, 2,000+ rebrands, 4.9 stars / 347 Google reviews — genuinely elite | 15 years, 500+ local service owners coached, $20M+ client revenue |
| Measurability | Brand lift compounds but resists job-by-job attribution | Every call recorded, tracked to the exact keyword and campaign |
| Who owns the output | Your brand assets are yours — confirm file/artwork delivery terms in the quote | You. Ad account, landing page, call tracking — your name, day one |
KickCharge Creative details from public sources (kickcharge.com) as of July 2026. Pricing and terms change — confirm directly with KickCharge Creative. KickCharge® Creative and POWERFUL MARKETING SOLUTIONS® are trademarks of their respective owners. Local Service Mastery is not affiliated with, endorsed by, or sponsored by KickCharge Creative. Comparison is based on publicly available information (kickcharge.com) as of July 2026; features and pricing change — verify all details directly with the vendor.
I’ve coached 500+ local service owners over 15 years, and I’ve seen what a world-class rebrand can do — trucks that stop traffic, names people repeat at barbecues. I’ve also seen the trap: an owner spends serious money and half a year on identity, then waits for the phone to reflect it. Brand doesn’t work like that. It’s a multiplier on attention, not a source of it. Zero times a beautiful logo is still zero.
The source of attention in this business never changes: a homeowner with a problem, typing it into Google. That auction doesn’t care how good your wrap is — it cares who showed up, whose page converted, who answered the call. Win there and your gorgeous trucks multiply everything. Lose there and they’re art.
So here’s the sequence I give owners: turn on search first — your Google Ads account, your landing page, your tracked numbers, live in about 48 hours, daily AI management, my personal oversight, everything approved by you. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market. Then, when cash flow is humming, give KickCharge a call about the trucks. Megaphone AND doorbell — in that order. — Lior Vaknin, founder, Local Service Mastery
— Lior Vaknin, founder, Local Service Mastery
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Everything built inside your accounts. Owned by you.
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Starter
$699/mo
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Most popular
Growth
$1,499/mo
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Pro
$3,500/mo
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Enterprise
Custom
Book a call
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|---|---|---|---|---|
| Included in every plan | ||||
| Google Ads campaign built for you | ✓ | ✓ | ✓ | ✓ |
| High-converting landing page | ✓ | ✓ | ✓ | ✓ |
| Call tracking setup | ✓ | ✓ | ✓ | ✓ |
| Competitor click blocking | ✓ | ✓ | ✓ | ✓ |
| Daily AI optimization & negative keywords | ✓ | ✓ | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ | ✓ | ✓ |
| LSM AI manager — 24/7 Q&A on your account | ✓ | ✓ | ✓ | ✓ |
| Campaigns & coverage | ||||
| New campaigns per month | 1/mo | Unlimited | Unlimited | Unlimited |
| Cities covered | Start with 1 | Full area | Full area | Full area |
| Campaign duplication | — | ✓ | ✓ | ✓ |
| Support & extras | ||||
| Support | Standard | Priority | Live | Dedicated |
| Local SEO management | — | — | ✓ | ✓ |
| Facebook / Meta Ads management | — | — | ✓ | ✓ |
| ChatGPT Ads management | — | — | ✓ | ✓ |
| Full LSM training access | — | — | ✓ | ✓ |
| Weekly group coaching with Lior | — | — | ✓ | ✓ |
| White-label & custom solutions | — | — | — | ✓ |
| Book a call | ||||
The opposite of an agency. We build it inside your accounts. You own it all.
One city or your whole service area. The free audit tells you exactly what to expect in your market.
Your AI marketing manager builds your Google Ads, call tracking, fraud protection, and landing page — inside your accounts. You approve before a single dollar is spent.
Most clients are live within 48 hours. Your AI optimizes bids and keywords daily — results compound over time.
Built on 8,600+ real LSM coaching sessions. Trained in Lior's exact voice.
The moment you sign up, your LSM AI knows your plan, your city, your service. No setup call. No briefing a stranger.
Google Ads. Call tracking. Fraud protection. Your landing page. Built inside your accounts, step by step.
Before a single dollar is spent, your AI walks you through everything it built. You approve. Then it goes live.
Ask it anything, anytime. 8,600+ real LSM coaching answers. Available instantly.
The day you leave an agency, your Google Ads account, tracking numbers, and landing page are gone. You spent $30,000 building their asset.
Impressions. Clicks. CTR. Beautiful PDF every month. But when you ask how many jobs you closed — nobody has a straight answer.
You need answers now. A human account manager you can never reach isn't service — it's a subscription to uncertainty.
Not sure which plan fits your market? Book a free 15-minute call. I'll tell you honestly if I can help — and if I can't, I'll tell you that too.
— Lior
I built Local Service Mastery because I watched too many great contractors get burned by agencies — overcharged, locked out, left with nothing. So I flipped the model: your accounts, your data, your asset. We build it. You own it.
Peace,
Lior Vaknin
No — and anyone who tells you their ad agency replaces a world-class rebrand is selling you something. KickCharge does naming, logos, wraps, identity; we don’t touch branding, social, or design projects. We do one thing deep: a Google Ads lead machine you own, live in about 48 hours, managed daily by AI with my oversight. If your identity is genuinely the bottleneck, KickCharge is the best there is — we’ll say exactly that on the call.
They don’t publish pricing — rebrands, wraps, and naming projects are custom-quoted, and clients describe full projects running 4–6+ months (kickcharge.com, July 2026). Ask for the full quote, timeline, and asset-delivery terms in writing. LSM’s pricing is printed here: $699, $1,499, or $2,450 per month, no setup fee, month-to-month.
Yes — same trades, opposite job. KickCharge makes your HVAC or plumbing company unforgettable; we make it findable tonight. 15 years, 500+ owners: Google Search in your city, dedicated landing page, recorded calls, daily AI bid management, everything in your name. Run the free estimate for your market to see projected call volume before spending anything.
Usually run the ads first. A clean landing page with your license, reviews, and a tracked number converts emergency searches regardless of how dated your logo is — and the cash flow funds the rebrand without stress. The exception: if you’re about to change your company NAME, do the naming first so we build the landing page and ad account once. We’ll give you a straight sequencing answer on the call.
Start with Starter if you want to get your phone ringing in one city and grow from there — one new campaign gets added each month. Go with Growth if you're ready to cover your full service area right away. Pro adds local SEO, Facebook Ads, and weekly coaching with me directly. If you're still not sure, run the free audit — it'll tell you what to expect in your market.
Most clients are live within 48 hours of completing setup. Your LSM AI builds everything, you review and approve, then it goes live. The only exception is if Google requires advanced verification for your category (locksmith, garage door) — that's a direct process between you and Google, and we walk you through it.
Depends on your trade, your city, and your ad budget. The free audit gives you a real estimate pulled directly from Google's own Ads data — not a made-up projection. In a medium-to-large market with a $1,000/month ad budget, most clients get 15–40 qualified calls per month. Run the audit first to see what's realistic in your specific area.
Yes. The Google Ads account, the call tracking numbers, the landing page — all built inside your accounts, in your name. If you ever cancel, you walk away with everything you paid to build. That's not a policy. That's the whole point.
No contract, ever. Every plan is month-to-month. Cancel anytime — if we stop earning your business, you should stop paying.
No problem. You can connect your existing accounts, or we set everything up fresh for you. Your call — you pick during onboarding.
Yes — Google requires advanced verification for locksmith and garage door services before ads can run. We build your campaign and all your keywords, but you'll need to complete that verification with Google directly (we walk you through it). If for any reason you can't complete it, you're covered by our full 7-day refund.
We specialize in home and local services — HVAC, plumbing, electrical, roofing, locksmith, garage door, pest control, carpet cleaning, water damage, tree service, and more. Run the free audit and you'll instantly see if we're a fit.
It's your personal AI marketing manager — trained on 8,600+ real LSM coaching sessions. Sign up and it's ready to go: builds your full campaign setup inside your accounts, reviews everything with you before anything goes live, and stays on 24/7 to answer any question about your campaigns, leads, or marketing strategy. In Lior's exact voice.
If you sign up and decide within 7 days that this isn't right for you — for any reason — you get a full refund. No hoops. We'd rather lose a bad fit early than keep a client who isn't seeing value.
Check your market, pick your plan, or grab 15 minutes with me. Let's get your phone ringing.
Local Service Mastery