Let me be straight with you: Relentless Digital is legit. Josh Crouch spent nine years inside HVAC operations before founding the agency in 2020 with Brittany McGovern, and it shows — clients credit them with going from startup to nearly $6M, and they’ve made the Inc. 5000. Their center of gravity is organic: Google Business Profile management, SEO, websites, LSA. If the map pack is your battlefield, they know that terrain cold.
Here’s the useful honesty from their own content: they publish a guide saying HVAC digital marketing costs $2,000–$10,000 per month, with most successful companies spending $3,000–$6,000. That’s their market math — but their own plan prices aren’t listed, and neither is who owns the website, the profiles, and the accounts they manage if you part ways. Two questions worth asking in writing.
LSM plays a different position at a printed price: high-intent Google Search ads — the clicks with a credit card and a crisis behind them — from $699 per month, no setup fee, month-to-month, 7-day full money-back guarantee. Built in your Google Ads account, on your landing page, with your call tracking, live in about 48 hours after setup. AI trained on 8,600+ real coaching sessions runs it daily; I personally oversee every account.
| Relentless Digital | Local Service Mastery (LSM AI) | |
|---|---|---|
| What it is | Trades-focused agency (est. 2020): GBP management, SEO, websites, LSA, reputation | Done-for-you Google Ads + your own AI account manager, personally overseen by Lior |
| Center of gravity | Organic: map pack, Google Business Profile, SEO content | Paid search: emergency-intent clicks that become recorded phone calls |
| Published pricing | Plans not priced publicly; their own guide pegs the market at $2K–$10K/mo | Printed on the page: $699 / $1,499 / $2,450 per month. No setup fee |
| Commitment | Contract terms not published — confirm before signing | Month-to-month. Cancel anytime. 7-day full money-back guarantee |
| Who owns the website & accounts | Not stated publicly — ask who keeps the site, GBP access, and data if you leave | You. Ad account, landing page, call tracking — your name, day one |
| Time to first calls | SEO and GBP work compounds over months | Live in ~48 hours after setup |
| Founder story | Real trades roots — Josh Crouch, 9 years in HVAC operations. Respect | 15 years coaching 500+ local service owners, $20M+ client revenue |
| Daily management | Agency team | AI trained on 8,600+ real coaching sessions works the account every day; you approve everything |
Relentless Digital details from public sources (relentless-digital.com) as of July 2026. Pricing and terms change — confirm directly with Relentless Digital. Relentless Digital® is a trademark of its respective owner. Local Service Mastery is not affiliated with, endorsed by, or sponsored by Relentless Digital. Comparison is based on publicly available information (relentless-digital.com) as of July 2026; features and pricing change — verify all details directly with the vendor.
Fifteen years of doing this taught me a simple sorting rule. Organic — SEO, Google Business Profile, reviews — is a savings account: deposits now, interest later, and worth every penny over years. Paid search is a light switch: flip it, and tonight’s ‘furnace not working’ searches in your city ring your phone. Owners get hurt when someone sells them one while they need the other.
So ask yourself the only question that matters this quarter: do I need to compound, or do I need calls? If your pipeline is healthy and you’re playing the long game, an organic-first shop with real trades DNA — and Relentless has it — is a fair choice. If your board has empty slots this week, the light switch wins, and it should be YOUR light switch.
That’s what we build: your Google Ads account, your landing page, your tracking numbers, live in about 48 hours after setup. The AI watches bids and search terms daily; I oversee it personally; you approve everything. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market. And nothing stops you doing both: their savings account, our light switch — as long as every asset stays in your name. — Lior Vaknin, founder, Local Service Mastery
— Lior Vaknin, founder, Local Service Mastery
More comparisons: iMarket Solutions alternative · Rocket Media alternative · Valve+Meter Performance Marketing alternative · CAMP Digital alternative · See all 100 →
Everything built inside your accounts. Owned by you.
|
Starter
$699/mo
|
Most popular
Growth
$1,499/mo
|
Pro
$3,500/mo
|
Enterprise
Custom
Book a call
|
|
|---|---|---|---|---|
| Included in every plan | ||||
| Google Ads campaign built for you | ✓ | ✓ | ✓ | ✓ |
| High-converting landing page | ✓ | ✓ | ✓ | ✓ |
| Call tracking setup | ✓ | ✓ | ✓ | ✓ |
| Competitor click blocking | ✓ | ✓ | ✓ | ✓ |
| Daily AI optimization & negative keywords | ✓ | ✓ | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ | ✓ | ✓ |
| LSM AI manager — 24/7 Q&A on your account | ✓ | ✓ | ✓ | ✓ |
| Campaigns & coverage | ||||
| New campaigns per month | 1/mo | Unlimited | Unlimited | Unlimited |
| Cities covered | Start with 1 | Full area | Full area | Full area |
| Campaign duplication | — | ✓ | ✓ | ✓ |
| Support & extras | ||||
| Support | Standard | Priority | Live | Dedicated |
| Local SEO management | — | — | ✓ | ✓ |
| Facebook / Meta Ads management | — | — | ✓ | ✓ |
| ChatGPT Ads management | — | — | ✓ | ✓ |
| Full LSM training access | — | — | ✓ | ✓ |
| Weekly group coaching with Lior | — | — | ✓ | ✓ |
| White-label & custom solutions | — | — | — | ✓ |
| Book a call | ||||
The opposite of an agency. We build it inside your accounts. You own it all.
One city or your whole service area. The free audit tells you exactly what to expect in your market.
Your AI marketing manager builds your Google Ads, call tracking, fraud protection, and landing page — inside your accounts. You approve before a single dollar is spent.
Most clients are live within 48 hours. Your AI optimizes bids and keywords daily — results compound over time.
Built on 8,600+ real LSM coaching sessions. Trained in Lior's exact voice.
The moment you sign up, your LSM AI knows your plan, your city, your service. No setup call. No briefing a stranger.
Google Ads. Call tracking. Fraud protection. Your landing page. Built inside your accounts, step by step.
Before a single dollar is spent, your AI walks you through everything it built. You approve. Then it goes live.
Ask it anything, anytime. 8,600+ real LSM coaching answers. Available instantly.
The day you leave an agency, your Google Ads account, tracking numbers, and landing page are gone. You spent $30,000 building their asset.
Impressions. Clicks. CTR. Beautiful PDF every month. But when you ask how many jobs you closed — nobody has a straight answer.
You need answers now. A human account manager you can never reach isn't service — it's a subscription to uncertainty.
Not sure which plan fits your market? Book a free 15-minute call. I'll tell you honestly if I can help — and if I can't, I'll tell you that too.
— Lior
I built Local Service Mastery because I watched too many great contractors get burned by agencies — overcharged, locked out, left with nothing. So I flipped the model: your accounts, your data, your asset. We build it. You own it.
Peace,
Lior Vaknin
Mostly no — we occupy different lanes. Relentless leans organic: Google Business Profile, SEO, websites, LSA. We don’t do SEO retainers or GBP management at all. We do one thing deep: a Google Ads machine you own, live in about 48 hours, managed daily by AI with my oversight. If the map pack is your priority, they’re a credible trades-built pick — we’ll say so on the call. Many owners run both lanes at once.
Their plan pricing isn’t published. Usefully, their own buyer’s guide says HVAC digital marketing runs $2,000–$10,000 per month, with most successful companies at $3,000–$6,000 (relentless-digital.com, July 2026) — so budget accordingly and get your exact quote and terms in writing. LSM’s pricing is printed here: $699, $1,499, or $2,450 per month, no setup fee, month-to-month.
Yes — HVAC, plumbing, electrical, septic, garage door: high-urgency trades are exactly where search ads shine, because the homeowner needs someone in hours, not weeks. 15 years, 500+ owners coached on this machine: your city, dedicated landing page, recorded calls, daily AI management, everything in your name. Run the free estimate for your market first.
Honest answer: if you can only fund one and you need revenue now, ads first — calls start in days and prove the market. Layer organic when cash flow allows; it compounds and lowers your blended cost per lead over time. The trap to avoid isn’t choosing wrong — it’s building either one inside accounts you don’t own. Keep the deed either way.
Start with Starter if you want to get your phone ringing in one city and grow from there — one new campaign gets added each month. Go with Growth if you're ready to cover your full service area right away. Pro adds local SEO, Facebook Ads, and weekly coaching with me directly. If you're still not sure, run the free audit — it'll tell you what to expect in your market.
Most clients are live within 48 hours of completing setup. Your LSM AI builds everything, you review and approve, then it goes live. The only exception is if Google requires advanced verification for your category (locksmith, garage door) — that's a direct process between you and Google, and we walk you through it.
Depends on your trade, your city, and your ad budget. The free audit gives you a real estimate pulled directly from Google's own Ads data — not a made-up projection. In a medium-to-large market with a $1,000/month ad budget, most clients get 15–40 qualified calls per month. Run the audit first to see what's realistic in your specific area.
Yes. The Google Ads account, the call tracking numbers, the landing page — all built inside your accounts, in your name. If you ever cancel, you walk away with everything you paid to build. That's not a policy. That's the whole point.
No contract, ever. Every plan is month-to-month. Cancel anytime — if we stop earning your business, you should stop paying.
No problem. You can connect your existing accounts, or we set everything up fresh for you. Your call — you pick during onboarding.
Yes — Google requires advanced verification for locksmith and garage door services before ads can run. We build your campaign and all your keywords, but you'll need to complete that verification with Google directly (we walk you through it). If for any reason you can't complete it, you're covered by our full 7-day refund.
We specialize in home and local services — HVAC, plumbing, electrical, roofing, locksmith, garage door, pest control, carpet cleaning, water damage, tree service, and more. Run the free audit and you'll instantly see if we're a fit.
It's your personal AI marketing manager — trained on 8,600+ real LSM coaching sessions. Sign up and it's ready to go: builds your full campaign setup inside your accounts, reviews everything with you before anything goes live, and stays on 24/7 to answer any question about your campaigns, leads, or marketing strategy. In Lior's exact voice.
If you sign up and decide within 7 days that this isn't right for you — for any reason — you get a full refund. No hoops. We'd rather lose a bad fit early than keep a client who isn't seeing value.
Check your market, pick your plan, or grab 15 minutes with me. Let's get your phone ringing.
Local Service Mastery