Let me start with what genuinely stands out: Lemonade Stand works month-to-month with no contracts — their own site says so — and that alone puts them ahead of half this industry, because it means they have to earn your business every month. They’re Google and Microsoft ad partners, their client list includes real trades (pest control, plumbing, HVAC, pool contractors), and their ‘Build Then Bless’ culture reads like people you’d actually enjoy working with.
Here’s what’s left to pin down. First, price: nothing is published, so your quote arrives on a call. Second, focus: the menu spans SEO, PPC, social, video production, podcast studios, graphic design, PR, even outsourced-CMO services — and the trades share the roster with law firms, IT providers, and e-commerce brands. A wide menu across wide industries usually means your budget buys a slice of many disciplines rather than depth in one. Third, ownership: nothing public says who keeps the ad accounts and assets when you leave.
We’re the narrow answer to the same problem. One machine — high-intent Google Ads for home-service trades — built in your account with your landing page and your tracking numbers, live in about 48 hours. $699 / $1,499 / $2,450 per month, printed on this page, no setup fee, month-to-month with a 7-day full money-back guarantee. Two honest month-to-month shops; one publishes the price and hands you the keys.
| Lemonade Stand | Local Service Mastery (LSM AI) | |
|---|---|---|
| What it is | Full-service agency: SEO, PPC, social, content, video/podcast production, web design, outsourced CMO | Done-for-you Google Ads + your own AI account manager, personally overseen by Lior |
| Industry focus | Broad — pest control, plumbing, HVAC, and pool alongside law firms, IT providers, e-commerce | Home-service trades only — pest control, plumbing, HVAC, roofing and more |
| Published pricing | Not published — ask for pricing before signing | Public, on the page: $699 / $1,499 / $2,450 per month. No setup fee |
| Commitment | No contracts, month-to-month (their published policy — credit where due) | Month-to-month. Plus a 7-day full money-back guarantee |
| Who owns the ad account | Not stated publicly — ask who keeps accounts, sites, and creative if you leave | You. Google Ads account, landing page, call tracking — forever, kept on cancel |
| Depth vs breadth | Many services across many industries — budget spreads across disciplines | One discipline run deep: high-intent paid search for your trade, in your city |
| Time to launch | Not published | Live in ~48 hours after setup — you approve everything first |
| Daily management | Dedicated account manager with monthly reporting | AI trained on 8,600+ real coaching sessions adjusts bids daily; Lior personally oversees |
Lemonade Stand details from public sources (lemonadestand.org) as of July 2026. Pricing and terms change — confirm directly with Lemonade Stand. Lemonade Stand™ is a trademark of its respective owner. Local Service Mastery is not affiliated with, endorsed by, or sponsored by Lemonade Stand. Comparison is based on publicly available information (lemonadestand.org) as of July 2026; features and pricing change — verify all details directly with the vendor.
When I audit how local service owners buy marketing, I see them fixate on one clause — the contract length — and I get it: everyone’s been burned by a 12-month lock-in. So when an agency says ‘no contracts,’ the owner exhales and signs. But after 15 years and 500+ owners, I’ll tell you: the contract length was never the expensive clause. The expensive clause is the invisible one — who owns what the money builds.
Think it through. You can leave a month-to-month agency any time — but if the ad account, the landing pages, the tracking numbers, and two years of campaign learning all live under their roof, ‘leaving any time’ means ‘starting from zero any time.’ Freedom to walk away from your own assets isn’t freedom. That’s why I respect no-contract shops like Lemonade Stand and still push owners to ask the harder question in writing: the day I go, what comes with me?
With us, the answer is the whole machine. Your Google Ads account, your landing page, your tracked numbers — set up in your name, live in about 48 hours, AI-managed daily with me personally overseeing, and everything approved by you before it runs. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market. Month-to-month, like them. Owned, like almost nobody.
— Lior Vaknin, founder, Local Service Mastery
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— Lior Vaknin, founder, Local Service Mastery
Everything built inside your accounts. Owned by you.
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Starter
$699/mo
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Most popular
Growth
$1,499/mo
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Pro
$3,500/mo
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Enterprise
Custom
Book a call
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|---|---|---|---|---|
| Included in every plan | ||||
| Google Ads campaign built for you | ✓ | ✓ | ✓ | ✓ |
| High-converting landing page | ✓ | ✓ | ✓ | ✓ |
| Call tracking setup | ✓ | ✓ | ✓ | ✓ |
| Competitor click blocking | ✓ | ✓ | ✓ | ✓ |
| Daily AI optimization & negative keywords | ✓ | ✓ | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ | ✓ | ✓ |
| LSM AI manager — 24/7 Q&A on your account | ✓ | ✓ | ✓ | ✓ |
| Campaigns & coverage | ||||
| New campaigns per month | 1/mo | Unlimited | Unlimited | Unlimited |
| Cities covered | Start with 1 | Full area | Full area | Full area |
| Campaign duplication | — | ✓ | ✓ | ✓ |
| Support & extras | ||||
| Support | Standard | Priority | Live | Dedicated |
| Local SEO management | — | — | ✓ | ✓ |
| Facebook / Meta Ads management | — | — | ✓ | ✓ |
| ChatGPT Ads management | — | — | ✓ | ✓ |
| Full LSM training access | — | — | ✓ | ✓ |
| Weekly group coaching with Lior | — | — | ✓ | ✓ |
| White-label & custom solutions | — | — | — | ✓ |
| Book a call | ||||
The opposite of an agency. We build it inside your accounts. You own it all.
One city or your whole service area. The free audit tells you exactly what to expect in your market.
Your AI marketing manager builds your Google Ads, call tracking, fraud protection, and landing page — inside your accounts. You approve before a single dollar is spent.
Most clients are live within 48 hours. Your AI optimizes bids and keywords daily — results compound over time.
Built on 8,600+ real LSM coaching sessions. Trained in Lior's exact voice.
The moment you sign up, your LSM AI knows your plan, your city, your service. No setup call. No briefing a stranger.
Google Ads. Call tracking. Fraud protection. Your landing page. Built inside your accounts, step by step.
Before a single dollar is spent, your AI walks you through everything it built. You approve. Then it goes live.
Ask it anything, anytime. 8,600+ real LSM coaching answers. Available instantly.
The day you leave an agency, your Google Ads account, tracking numbers, and landing page are gone. You spent $30,000 building their asset.
Impressions. Clicks. CTR. Beautiful PDF every month. But when you ask how many jobs you closed — nobody has a straight answer.
You need answers now. A human account manager you can never reach isn't service — it's a subscription to uncertainty.
Not sure which plan fits your market? Book a free 15-minute call. I'll tell you honestly if I can help — and if I can't, I'll tell you that too.
— Lior
I built Local Service Mastery because I watched too many great contractors get burned by agencies — overcharged, locked out, left with nothing. So I flipped the model: your accounts, your data, your asset. We build it. You own it.
Peace,
Lior Vaknin
Only for the lead-generation core. Lemonade Stand offers SEO, social, video and podcast production, web design, even outsourced-CMO services — we deliberately do none of that. We build one high-intent Google Ads machine, deep, in accounts you own. If you want a broad creative partner for content and brand, they look like a genuinely likable one. If you want the phone ringing from assets in your name, that’s us.
Not published — you’ll get a quote on a call. The good news: their published no-contract policy means you’re not trapped if the price or results disappoint. Still, ask what the fee includes and who owns the ad accounts and creative. LSM’s pricing is public: $699, $1,499, or $2,450 per month, no setup fee, month-to-month, 7-day full money-back guarantee.
Yes — pest control is one of our core trades, and a great fit: recurring-service customers mean one call can be worth years of quarterly revenue. One city, dedicated landing page, tracked calls, AI bids managed daily. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market below.
Three things. Price transparency: ours is printed on the page; theirs is quote-only. Focus: we do one discipline (high-intent paid search) for one kind of business (home-service trades); they do many disciplines for many industries. And ownership: with LSM the Google Ads account, landing page, and tracking numbers are in your name from day one — ask them in writing what you’d keep, and compare answers.
Start with Starter if you want to get your phone ringing in one city and grow from there — one new campaign gets added each month. Go with Growth if you're ready to cover your full service area right away. Pro adds local SEO, Facebook Ads, and weekly coaching with me directly. If you're still not sure, run the free audit — it'll tell you what to expect in your market.
Most clients are live within 48 hours of completing setup. Your LSM AI builds everything, you review and approve, then it goes live. The only exception is if Google requires advanced verification for your category (locksmith, garage door) — that's a direct process between you and Google, and we walk you through it.
Depends on your trade, your city, and your ad budget. The free audit gives you a real estimate pulled directly from Google's own Ads data — not a made-up projection. In a medium-to-large market with a $1,000/month ad budget, most clients get 15–40 qualified calls per month. Run the audit first to see what's realistic in your specific area.
Yes. The Google Ads account, the call tracking numbers, the landing page — all built inside your accounts, in your name. If you ever cancel, you walk away with everything you paid to build. That's not a policy. That's the whole point.
No contract, ever. Every plan is month-to-month. Cancel anytime — if we stop earning your business, you should stop paying.
No problem. You can connect your existing accounts, or we set everything up fresh for you. Your call — you pick during onboarding.
Yes — Google requires advanced verification for locksmith and garage door services before ads can run. We build your campaign and all your keywords, but you'll need to complete that verification with Google directly (we walk you through it). If for any reason you can't complete it, you're covered by our full 7-day refund.
We specialize in home and local services — HVAC, plumbing, electrical, roofing, locksmith, garage door, pest control, carpet cleaning, water damage, tree service, and more. Run the free audit and you'll instantly see if we're a fit.
It's your personal AI marketing manager — trained on 8,600+ real LSM coaching sessions. Sign up and it's ready to go: builds your full campaign setup inside your accounts, reviews everything with you before anything goes live, and stays on 24/7 to answer any question about your campaigns, leads, or marketing strategy. In Lior's exact voice.
If you sign up and decide within 7 days that this isn't right for you — for any reason — you get a full refund. No hoops. We'd rather lose a bad fit early than keep a client who isn't seeing value.
Check your market, pick your plan, or grab 15 minutes with me. Let's get your phone ringing.
Local Service Mastery