What Was the Issue with Converting Wix to WordPress?

The short answer is that the conversion from Wix to WordPress resulted in zero conversions, causing significant frustration. When seeking support, the person was caught in a blame game between Wix and Google, as each company attributed the problem to the other, leaving the issue unresolved.

Full Explanation

Converting a website from Wix to WordPress can sometimes present challenges, particularly related to tracking and measuring conversions. In this particular case, the problem was that after the migration, there were zero conversions recorded. This means despite the website being live on WordPress, no user actions classified as conversions were tracked.

The individual attempted to resolve the situation by reaching out to the customer support teams of both Wix and Google. However, instead of finding a solution, each service provider denied responsibility and pushed the problem to the other party. Wix blamed Google for the lack of conversion tracking, while Google pointed back to Wix as the source of the issue.

Step-by-Step Breakdown

1. Conversion Attempt: The site was migrated from Wix to WordPress, but conversions dropped to zero.
2. Identifying the Issue: The individual noticed that no conversions were recorded post-migration, signaling potential tracking or integration problems.
3. Seeking Support: Both Wix and Google were contacted to troubleshoot the reason behind the missing conversions.
4. Blame Game: Instead of collaborative troubleshooting, Wix and Google blamed each other for the failed conversions.
5. No Resolution: The absence of clear responsibility meant the root cause remained unresolved.

Real Examples

The core example here involves a single user experiencing zero conversions after shifting their website platform from Wix to WordPress. Despite doing everything correctly from a migration standpoint, the analytics and tracking systems failed to report any conversion activity. The user’s attempts to clarify the issue led to responses redirecting blame rather than providing solutions.

Common Mistakes

• Assuming Integration Will Seamlessly Transfer: Migrating platforms doesn’t always ensure analytics and conversion tracking work the same way.
• Not Verifying Tracking Setups Post-Migration: Overlooking the need to double-check conversion tracking settings after moving to WordPress may lead to unnoticed issues.
• Relying on Support Without Clear Ownership: Contacting multiple service providers without understanding their respective responsibilities can result in a frustrating blame game.

FAQs

Why did my conversions drop to zero after migrating from Wix to WordPress?
It is likely that conversion tracking was not transferred correctly or there was a configuration issue during the migration.

Who is responsible for fixing conversion tracking issues post-migration?
This can depend, but as seen in the example, Wix and Google may each claim it is the other’s responsibility.

How can I avoid conversion tracking problems after converting my website?
Ensuring both platforms’ tracking codes are correctly set up on the new WordPress site and verifying their functionality immediately after migration can help.

Key Takeaways

• Converting from Wix to WordPress can disrupt conversion tracking, potentially leading to zero recorded conversions.
• Support teams from Wix and Google might shift responsibility to each other rather than resolving the issue promptly.
• It is crucial to confirm tracking settings post-migration and be prepared to troubleshoot collaboratively between all involved platforms.