Let me be straight with you: Gauge Digital Media looks like a solid operator. Founded in 2013, based in Maryland, working nationally with plumbers, HVAC companies, roofers, electricians, painters, garage door and septic contractors. They’ve been recognized as an Inc. Power Partner, and their pitch — exclusive lead generation systems built for your company, not shared leads — is the right instinct. Shared-lead marketplaces are a race to the bottom, and Gauge is on the correct side of that fight.
So push the logic one step further. If exclusive beats shared, then owned beats exclusive. An exclusive lead system still lives somewhere — and if the website, the ad account, and the tracking numbers live on the agency’s side, your exclusivity lasts exactly as long as your retainer. Their pricing isn’t published either, so before signing, get the number, the term, and the ownership answers in writing.
Here’s the owned version: a Google Ads lead machine built inside your Google Ads account, on your landing page, with your call tracking numbers — from $699/month, pricing public, month-to-month, 7-day full money-back guarantee. An AI account manager trained on 8,600+ real coaching sessions works your bids daily, I personally oversee it, you approve everything before launch, and you’re live in about 48 hours. Exclusive, because it’s literally yours.
| Gauge Digital Media | Local Service Mastery (LSM AI) | |
|---|---|---|
| What it is | Home-services agency: web design, SEO, Google Ads, social — exclusive lead systems for the trades | Done-for-you Google Ads + your own AI account manager, personally overseen by Lior |
| Published pricing | Not published — ask for pricing and contract terms before signing | Public, on the page: $699 / $1,499 / $2,450 per month. No setup fee |
| Lead exclusivity | Exclusive to you while you’re a client — a genuine plus over shared-lead sellers | Exclusive and owned — the machine generating them is in your name |
| Who owns the ad account | Not stated publicly — confirm in writing whose name is on the account | You. Your Google Ads account, your name — forever |
| Who owns the website they build | Web design is part of their stack — confirm what transfers if you leave | The landing page is yours — you keep it on cancel, with the tracking numbers |
| Commitment | Contract terms not published — ask before signing | Month-to-month. Cancel anytime. 7-day full money-back guarantee |
| Time to first calls | Multi-channel systems (SEO + web + ads) build over months | Live in ~48 hours after setup. “15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market.” |
| Track record | Since 2013; national home-services client base; Inc. Power Partner recognition | 15 years, 500+ local service owners coached, $20M+ client revenue |
Gauge Digital Media details from public sources (gaugedigitalmedia.com, topmarketingagencies.com) as of July 2026. Pricing and terms change — confirm directly with Gauge Digital Media. Gauge Digital Media® is a trademark of its respective owner. Local Service Mastery is not affiliated with, endorsed by, or sponsored by Gauge Digital Media. Comparison is based on publicly available information (gaugedigitalmedia.com, topmarketingagencies.com) as of July 2026; features and pricing change — verify all details directly with the vendor.
I’ve watched this movie for 15 years. A garage door company finally escapes the shared-lead marketplaces — no more racing four competitors to the same phone number — and signs with an agency promising exclusive leads. And it works. The calls are theirs alone. Everyone relaxes. Nobody asks the next question: exclusive leads flowing through whose pipes?
Because two years later, when the relationship ends — agencies get acquired, quality drifts, budgets tighten — the answer arrives by invoice. The landing pages, the campaigns, the tracking numbers: theirs. The exclusivity was real, but it was a feature of the subscription, not an asset of the business. Cancel the subscription, lose the feature. That’s renting with better vocabulary.
Gauge, to be fair, is on the right side of the shared-versus-exclusive fight, and has been since 2013. I’m just telling you the fight doesn’t end there. Our machine — your Google Ads account, your landing page, your call tracking, built in your name from day one, AI-managed daily, personally overseen by me, live in about 48 hours — is exclusive in the only way that survives a cancellation: legally yours. Month-to-month, because we’re confident you’ll stay for the results, not the lock-in. — Lior Vaknin, founder, Local Service Mastery
— Lior Vaknin, founder, Local Service Mastery
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Everything built inside your accounts. Owned by you.
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Starter
$699/mo
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Most popular
Growth
$1,499/mo
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Pro
$3,500/mo
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Enterprise
Custom
Book a call
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|---|---|---|---|---|
| Included in every plan | ||||
| Google Ads campaign built for you | ✓ | ✓ | ✓ | ✓ |
| High-converting landing page | ✓ | ✓ | ✓ | ✓ |
| Call tracking setup | ✓ | ✓ | ✓ | ✓ |
| Competitor click blocking | ✓ | ✓ | ✓ | ✓ |
| Daily AI optimization & negative keywords | ✓ | ✓ | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ | ✓ | ✓ |
| LSM AI manager — 24/7 Q&A on your account | ✓ | ✓ | ✓ | ✓ |
| Campaigns & coverage | ||||
| New campaigns per month | 1/mo | Unlimited | Unlimited | Unlimited |
| Cities covered | Start with 1 | Full area | Full area | Full area |
| Campaign duplication | — | ✓ | ✓ | ✓ |
| Support & extras | ||||
| Support | Standard | Priority | Live | Dedicated |
| Local SEO management | — | — | ✓ | ✓ |
| Facebook / Meta Ads management | — | — | ✓ | ✓ |
| ChatGPT Ads management | — | — | ✓ | ✓ |
| Full LSM training access | — | — | ✓ | ✓ |
| Weekly group coaching with Lior | — | — | ✓ | ✓ |
| White-label & custom solutions | — | — | — | ✓ |
| Book a call | ||||
The opposite of an agency. We build it inside your accounts. You own it all.
One city or your whole service area. The free audit tells you exactly what to expect in your market.
Your AI marketing manager builds your Google Ads, call tracking, fraud protection, and landing page — inside your accounts. You approve before a single dollar is spent.
Most clients are live within 48 hours. Your AI optimizes bids and keywords daily — results compound over time.
Built on 8,600+ real LSM coaching sessions. Trained in Lior's exact voice.
The moment you sign up, your LSM AI knows your plan, your city, your service. No setup call. No briefing a stranger.
Google Ads. Call tracking. Fraud protection. Your landing page. Built inside your accounts, step by step.
Before a single dollar is spent, your AI walks you through everything it built. You approve. Then it goes live.
Ask it anything, anytime. 8,600+ real LSM coaching answers. Available instantly.
The day you leave an agency, your Google Ads account, tracking numbers, and landing page are gone. You spent $30,000 building their asset.
Impressions. Clicks. CTR. Beautiful PDF every month. But when you ask how many jobs you closed — nobody has a straight answer.
You need answers now. A human account manager you can never reach isn't service — it's a subscription to uncertainty.
Not sure which plan fits your market? Book a free 15-minute call. I'll tell you honestly if I can help — and if I can't, I'll tell you that too.
— Lior
I built Local Service Mastery because I watched too many great contractors get burned by agencies — overcharged, locked out, left with nothing. So I flipped the model: your accounts, your data, your asset. We build it. You own it.
Peace,
Lior Vaknin
Partially. They run a multi-channel stack — web design, SEO, social, and ads — for home-service trades; we don’t do SEO retainers, social posting, or website redesign projects. We do one thing deep: a Google Ads lead machine you own outright, managed daily by an AI account manager. If you want one agency running every channel, they may be your pick. If owned lead flow is the priority, that’s exactly what we build.
They don’t publish pricing — you’ll get it on a sales conversation, so ask for the monthly number, contract length, and ownership terms in writing before signing. Our pricing is public on this page: $699, $1,499, or $2,450 per month, no setup fee, month-to-month, 7-day full money-back guarantee.
Yes, those are our core trades. High-intent Google Search in one city, dedicated landing page, call tracking, daily AI bid management — the same machine we’ve refined over 15 years and 500+ local service owners. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market.
Exclusive leads means the calls go only to you — while you’re paying. Owned lead generation means the machine producing those calls (the ad account, landing page, tracking numbers) is legally yours, so the asset survives the agency relationship. Both beat shared leads. Only one builds equity in your business.
Start with Starter if you want to get your phone ringing in one city and grow from there — one new campaign gets added each month. Go with Growth if you're ready to cover your full service area right away. Pro adds local SEO, Facebook Ads, and weekly coaching with me directly. If you're still not sure, run the free audit — it'll tell you what to expect in your market.
Most clients are live within 48 hours of completing setup. Your LSM AI builds everything, you review and approve, then it goes live. The only exception is if Google requires advanced verification for your category (locksmith, garage door) — that's a direct process between you and Google, and we walk you through it.
Depends on your trade, your city, and your ad budget. The free audit gives you a real estimate pulled directly from Google's own Ads data — not a made-up projection. In a medium-to-large market with a $1,000/month ad budget, most clients get 15–40 qualified calls per month. Run the audit first to see what's realistic in your specific area.
Yes. The Google Ads account, the call tracking numbers, the landing page — all built inside your accounts, in your name. If you ever cancel, you walk away with everything you paid to build. That's not a policy. That's the whole point.
No contract, ever. Every plan is month-to-month. Cancel anytime — if we stop earning your business, you should stop paying.
No problem. You can connect your existing accounts, or we set everything up fresh for you. Your call — you pick during onboarding.
Yes — Google requires advanced verification for locksmith and garage door services before ads can run. We build your campaign and all your keywords, but you'll need to complete that verification with Google directly (we walk you through it). If for any reason you can't complete it, you're covered by our full 7-day refund.
We specialize in home and local services — HVAC, plumbing, electrical, roofing, locksmith, garage door, pest control, carpet cleaning, water damage, tree service, and more. Run the free audit and you'll instantly see if we're a fit.
It's your personal AI marketing manager — trained on 8,600+ real LSM coaching sessions. Sign up and it's ready to go: builds your full campaign setup inside your accounts, reviews everything with you before anything goes live, and stays on 24/7 to answer any question about your campaigns, leads, or marketing strategy. In Lior's exact voice.
If you sign up and decide within 7 days that this isn't right for you — for any reason — you get a full refund. No hoops. We'd rather lose a bad fit early than keep a client who isn't seeing value.
Check your market, pick your plan, or grab 15 minutes with me. Let's get your phone ringing.
Local Service Mastery