Let me be straight with you: Art Unlimited — now rebranding as A-Squared Marketing — has real history. They cite over 40 years of marketing innovation, deep roots in roofing and construction, and a genuinely custom approach: SEO, paid ads across Google, Facebook, and LinkedIn, content, branding, even audience “Persona Blueprints.” If your roofing or construction company wants a long-term strategic partner that builds the whole brand picture, that’s a real offer.
But here’s what their site doesn’t tell you: what it costs, how long you’re committed, and who owns the ad accounts and website when the engagement ends. None of it is published. “Custom strategy” usually means custom pricing — which means you negotiate blind. Get the number, the term, and the ownership clause in writing before you sign anything.
We run the opposite playbook: one thing, deep, at a price printed on the page — $699, $1,499, or $2,450 per month, month-to-month, 7-day full money-back guarantee. The Google Ads account, the landing page, the call tracking numbers get built in your name from day one and stay yours if you cancel. Strategy decks are nice. A lead machine you own is better.
| Art Unlimited (A-Squared Marketing) | Local Service Mastery (LSM AI) | |
|---|---|---|
| What it is | Custom multi-channel agency: SEO, paid ads (Google/Facebook/LinkedIn), content, branding, websites | Done-for-you Google Ads + your own AI account manager, personally overseen by Lior |
| Published pricing | Not published — ask for pricing and contract terms before signing | Public, on the page: $699 / $1,499 / $2,450 per month, no setup fee |
| Focus | Broad, brand-led custom strategies for roofing, construction, HVAC, landscape, outdoor recreation | One thing deep: high-intent Google Ads lead flow — calls from people searching right now |
| Who owns the ad account | Not stated publicly — confirm in writing | You. Your Google Ads account, your name — forever |
| If you cancel | Confirm what happens to the website, content, and ad accounts they built | You keep everything — account, landing page, tracking numbers, campaign history |
| Commitment | Not published | Month-to-month. Cancel anytime. 7-day full money-back guarantee |
| Time to launch | Custom-strategy onboarding — ask for their timeline | Live in ~48 hours after setup; you approve everything before it goes live |
| Track record | Cites 40+ years of marketing innovation, North America-wide clients (their published claims) | 15 years, 500+ local service business owners coached, $20M+ client revenue |
Art Unlimited details from public sources (artunlimitedusa.com) as of July 2026. Pricing and terms change — confirm directly with Art Unlimited / A-Squared Marketing. Art Unlimited® / A-Squared Marketing® are trademarks of their respective owners. Local Service Mastery is not affiliated with, endorsed by, or sponsored by Art Unlimited. Comparison is based on publicly available information (artunlimitedusa.com) as of July 2026; features and pricing change — verify all details directly with the vendor.
I’ve watched this movie for 15 years. A contractor signs with a custom-strategy agency. Beautiful onboarding, persona workshops, a brand audit. Eighteen months later he wants to see the actual cost per booked job — and discovers the answer lives in dashboards he doesn’t control, in ad accounts that aren’t his, behind a monthly fee that was never written on any public page.
None of that makes an agency bad. It makes the model bad for you — because everything you’re paying to build compounds in someone else’s name. The day you leave, the strategy stays a memory and the machine stays with them.
So we flipped it. Your Google Ads account, your landing page, your call tracking numbers — from day one. Our AI, trained on 8,600+ real coaching sessions, manages bids daily; I personally oversee every account; nothing goes live until you approve it. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market. And if you cancel? You keep the whole machine. That’s the point.
— Lior Vaknin, founder, Local Service Mastery
More comparisons: Roofing Marketing Pros alternative · Roofing Contractor Marketing alternative · Roofer Marketers alternative · Contractor Growth Network alternative · See all 100 →
— Lior Vaknin, founder, Local Service Mastery
Everything built inside your accounts. Owned by you.
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Starter
$699/mo
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Most popular
Growth
$1,499/mo
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Pro
$3,500/mo
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Enterprise
Custom
Book a call
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|---|---|---|---|---|
| Included in every plan | ||||
| Google Ads campaign built for you | ✓ | ✓ | ✓ | ✓ |
| High-converting landing page | ✓ | ✓ | ✓ | ✓ |
| Call tracking setup | ✓ | ✓ | ✓ | ✓ |
| Competitor click blocking | ✓ | ✓ | ✓ | ✓ |
| Daily AI optimization & negative keywords | ✓ | ✓ | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ | ✓ | ✓ |
| LSM AI manager — 24/7 Q&A on your account | ✓ | ✓ | ✓ | ✓ |
| Campaigns & coverage | ||||
| New campaigns per month | 1/mo | Unlimited | Unlimited | Unlimited |
| Cities covered | Start with 1 | Full area | Full area | Full area |
| Campaign duplication | — | ✓ | ✓ | ✓ |
| Support & extras | ||||
| Support | Standard | Priority | Live | Dedicated |
| Local SEO management | — | — | ✓ | ✓ |
| Facebook / Meta Ads management | — | — | ✓ | ✓ |
| ChatGPT Ads management | — | — | ✓ | ✓ |
| Full LSM training access | — | — | ✓ | ✓ |
| Weekly group coaching with Lior | — | — | ✓ | ✓ |
| White-label & custom solutions | — | — | — | ✓ |
| Book a call | ||||
The opposite of an agency. We build it inside your accounts. You own it all.
One city or your whole service area. The free audit tells you exactly what to expect in your market.
Your AI marketing manager builds your Google Ads, call tracking, fraud protection, and landing page — inside your accounts. You approve before a single dollar is spent.
Most clients are live within 48 hours. Your AI optimizes bids and keywords daily — results compound over time.
Built on 8,600+ real LSM coaching sessions. Trained in Lior's exact voice.
The moment you sign up, your LSM AI knows your plan, your city, your service. No setup call. No briefing a stranger.
Google Ads. Call tracking. Fraud protection. Your landing page. Built inside your accounts, step by step.
Before a single dollar is spent, your AI walks you through everything it built. You approve. Then it goes live.
Ask it anything, anytime. 8,600+ real LSM coaching answers. Available instantly.
The day you leave an agency, your Google Ads account, tracking numbers, and landing page are gone. You spent $30,000 building their asset.
Impressions. Clicks. CTR. Beautiful PDF every month. But when you ask how many jobs you closed — nobody has a straight answer.
You need answers now. A human account manager you can never reach isn't service — it's a subscription to uncertainty.
Not sure which plan fits your market? Book a free 15-minute call. I'll tell you honestly if I can help — and if I can't, I'll tell you that too.
— Lior
I built Local Service Mastery because I watched too many great contractors get burned by agencies — overcharged, locked out, left with nothing. So I flipped the model: your accounts, your data, your asset. We build it. You own it.
Peace,
Lior Vaknin
Not across the board. Art Unlimited (A-Squared Marketing) does branding, content, SEO, and multi-platform ads — we deliberately don’t do SEO retainers, social posting, or branding projects. We do one thing deep: a high-intent Google Ads lead machine you own. If your roofing or construction company needs a full brand-and-content partner more than owned lead flow, they may be your pick — we’ll tell you that honestly on the call.
Not published — their site describes custom strategies without listing prices as of July 2026. Ask for the monthly fee, setup costs, contract length, and who owns the ad accounts and website, in writing. Our pricing is public: $699, $1,499, or $2,450 per month, no setup fee, month-to-month, with a 7-day full money-back guarantee.
Yes — roofing is one of our core trades, and the same machine works across construction-adjacent services. High-intent Google Search in your city, dedicated landing page, call tracking, daily AI bid management. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market.
No. Brand work compounds over years — and it’s real. But someone searching “roof leak repair near me” today doesn’t care about your brand book; they care that you answer the phone. We get that call ringing in ~48 hours, in accounts you own. Build the brand in parallel if you want — with anyone you like.
Start with Starter if you want to get your phone ringing in one city and grow from there — one new campaign gets added each month. Go with Growth if you're ready to cover your full service area right away. Pro adds local SEO, Facebook Ads, and weekly coaching with me directly. If you're still not sure, run the free audit — it'll tell you what to expect in your market.
Most clients are live within 48 hours of completing setup. Your LSM AI builds everything, you review and approve, then it goes live. The only exception is if Google requires advanced verification for your category (locksmith, garage door) — that's a direct process between you and Google, and we walk you through it.
Depends on your trade, your city, and your ad budget. The free audit gives you a real estimate pulled directly from Google's own Ads data — not a made-up projection. In a medium-to-large market with a $1,000/month ad budget, most clients get 15–40 qualified calls per month. Run the audit first to see what's realistic in your specific area.
Yes. The Google Ads account, the call tracking numbers, the landing page — all built inside your accounts, in your name. If you ever cancel, you walk away with everything you paid to build. That's not a policy. That's the whole point.
No contract, ever. Every plan is month-to-month. Cancel anytime — if we stop earning your business, you should stop paying.
No problem. You can connect your existing accounts, or we set everything up fresh for you. Your call — you pick during onboarding.
Yes — Google requires advanced verification for locksmith and garage door services before ads can run. We build your campaign and all your keywords, but you'll need to complete that verification with Google directly (we walk you through it). If for any reason you can't complete it, you're covered by our full 7-day refund.
We specialize in home and local services — HVAC, plumbing, electrical, roofing, locksmith, garage door, pest control, carpet cleaning, water damage, tree service, and more. Run the free audit and you'll instantly see if we're a fit.
It's your personal AI marketing manager — trained on 8,600+ real LSM coaching sessions. Sign up and it's ready to go: builds your full campaign setup inside your accounts, reviews everything with you before anything goes live, and stays on 24/7 to answer any question about your campaigns, leads, or marketing strategy. In Lior's exact voice.
If you sign up and decide within 7 days that this isn't right for you — for any reason — you get a full refund. No hoops. We'd rather lose a bad fit early than keep a client who isn't seeing value.
Check your market, pick your plan, or grab 15 minutes with me. Let's get your phone ringing.
Local Service Mastery