Let me be straight with you: Profit Roofing Systems commits to the niche, and that counts for something. Roofing contractors only — SEO, Google Ads, Facebook lead gen, social, web builds, even doorknocking services and a proprietary hands-off system they call MADMAT. They talk a confident game (‘roofing domination nailed down to a T’) and their promise that whatever is agreed upfront gets delivered is the right instinct. The market backs the niche too: roofing search demand is real and growing.
Here’s what the confident copy doesn’t tell you: no pricing anywhere on the site — you learn the number on a sales call. No published contract terms. No stated policy on who owns the ad accounts, the website work, or the lead data if you leave. No aggregate review counts — four named testimonials. None of that makes them bad; it makes them unverifiable until you ask. So ask, in writing, before you sign.
We put our answers on the page instead: $699, $1,499, or $2,450 per month, public, month-to-month, no setup fee, 7-day full money-back guarantee. The Google Ads account, the landing page, the call tracking numbers — built in your name from day one, live in ~48 hours after setup, managed daily by an AI trained on 8,600+ real coaching sessions with me personally overseeing every account. Storm season doesn’t wait for a proposal deck. Neither should you.
| Profit Roofing Systems | Local Service Mastery (LSM AI) | |
|---|---|---|
| What it is | Roofing-only marketing agency: SEO, Google Ads, Facebook, doorknocking, MADMAT system | Done-for-you Google Ads + your own AI account manager, personally overseen by Lior |
| Published pricing | Not published — ask for pricing and contract terms before signing | Public, on the page: $699 / $1,499 / $2,450 per month |
| Who owns the ad account | Not stated publicly — ask whose account your campaigns live in | You. Your Google Ads account, your name — forever |
| If you cancel | Confirm what transfers — accounts, site work, lead data | You keep everything — account, landing page, tracking numbers, campaign history |
| Commitment | Not published — confirm minimum terms directly | Month-to-month. Cancel anytime. 7-day full money-back guarantee |
| Proof shown | Four named client testimonials; no aggregate review counts published | 15 years, 500+ local service business owners coached, $20M+ client revenue |
| Channel breadth | Wide: SEO + paid + social + doorknocking bundled per engagement | One channel, deep: high-intent Google Search with daily AI bid management |
| Time to launch | Not published | Live in ~48 hours after setup — you approve everything first |
Profit Roofing Systems details from public sources (profitroofingsystems.com) as of July 2026. Pricing and terms change — confirm directly with Profit Roofing Systems. Profit Roofing Systems™ and MADMAT™ are trademarks of their respective owners. Local Service Mastery is not affiliated with, endorsed by, or sponsored by Profit Roofing Systems. Comparison is based on publicly available information (profitroofingsystems.com) as of July 2026; features and pricing change — verify all details directly with the vendor.
I’ve watched this movie for 15 years, and roofing is where it plays roughest. A roofer signs with an agency during the busy season. Leads come — hail helps everyone look brilliant. Then winter, or a slow year, and he wants to trim spend or renegotiate. Suddenly the leverage becomes visible: the ad account with two storm seasons of conversion data, the landing pages, the tracking numbers on his yard signs — all under the agency’s login. Trimming spend means risking the machine. So he keeps paying.
That data matters more in roofing than almost any trade, because demand arrives in spikes. An ad account that remembers last year’s hail response — which zip codes converted, which keywords brought insurance jobs vs repairs — reacts to the next storm in hours. A fresh account reacts in weeks. Whoever owns that history owns the fastest truck to the storm.
So own it. We build everything in YOUR name from day one: your Google Ads account, your dedicated landing page, your call tracking numbers — live in ~48 hours after setup. The AI manages bids daily, I personally oversee every account, and you approve everything before it goes live. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market. When the next front rolls through, be the roofer whose machine already knows what to do.
— Lior Vaknin, founder, Local Service Mastery
More comparisons: Best Roofer Marketing alternative · Roofing Webmasters alternative · Roofer Marketers alternative · Roofing Marketing Pros alternative · See all 100 →
— Lior Vaknin, founder, Local Service Mastery
Everything built inside your accounts. Owned by you.
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Starter
$699/mo
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Most popular
Growth
$1,499/mo
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Pro
$3,500/mo
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Enterprise
Custom
Book a call
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|---|---|---|---|---|
| Included in every plan | ||||
| Google Ads campaign built for you | ✓ | ✓ | ✓ | ✓ |
| High-converting landing page | ✓ | ✓ | ✓ | ✓ |
| Call tracking setup | ✓ | ✓ | ✓ | ✓ |
| Competitor click blocking | ✓ | ✓ | ✓ | ✓ |
| Daily AI optimization & negative keywords | ✓ | ✓ | ✓ | ✓ |
| Monthly performance report | ✓ | ✓ | ✓ | ✓ |
| LSM AI manager — 24/7 Q&A on your account | ✓ | ✓ | ✓ | ✓ |
| Campaigns & coverage | ||||
| New campaigns per month | 1/mo | Unlimited | Unlimited | Unlimited |
| Cities covered | Start with 1 | Full area | Full area | Full area |
| Campaign duplication | — | ✓ | ✓ | ✓ |
| Support & extras | ||||
| Support | Standard | Priority | Live | Dedicated |
| Local SEO management | — | — | ✓ | ✓ |
| Facebook / Meta Ads management | — | — | ✓ | ✓ |
| ChatGPT Ads management | — | — | ✓ | ✓ |
| Full LSM training access | — | — | ✓ | ✓ |
| Weekly group coaching with Lior | — | — | ✓ | ✓ |
| White-label & custom solutions | — | — | — | ✓ |
| Book a call | ||||
The opposite of an agency. We build it inside your accounts. You own it all.
One city or your whole service area. The free audit tells you exactly what to expect in your market.
Your AI marketing manager builds your Google Ads, call tracking, fraud protection, and landing page — inside your accounts. You approve before a single dollar is spent.
Most clients are live within 48 hours. Your AI optimizes bids and keywords daily — results compound over time.
Built on 8,600+ real LSM coaching sessions. Trained in Lior's exact voice.
The moment you sign up, your LSM AI knows your plan, your city, your service. No setup call. No briefing a stranger.
Google Ads. Call tracking. Fraud protection. Your landing page. Built inside your accounts, step by step.
Before a single dollar is spent, your AI walks you through everything it built. You approve. Then it goes live.
Ask it anything, anytime. 8,600+ real LSM coaching answers. Available instantly.
The day you leave an agency, your Google Ads account, tracking numbers, and landing page are gone. You spent $30,000 building their asset.
Impressions. Clicks. CTR. Beautiful PDF every month. But when you ask how many jobs you closed — nobody has a straight answer.
You need answers now. A human account manager you can never reach isn't service — it's a subscription to uncertainty.
Not sure which plan fits your market? Book a free 15-minute call. I'll tell you honestly if I can help — and if I can't, I'll tell you that too.
— Lior
I built Local Service Mastery because I watched too many great contractors get burned by agencies — overcharged, locked out, left with nothing. So I flipped the model: your accounts, your data, your asset. We build it. You own it.
Peace,
Lior Vaknin
For the paid-search lead machine, yes — that’s our entire product, and roofing is a core trade for us. For their wider bundle, no: we don’t do SEO retainers, Facebook lead gen as a standalone, social posting, or doorknocking crews. If you want one roofing-only vendor across all those channels, they may be your pick — just get pricing and ownership terms in writing first. If you want the highest-intent channel owned outright, that’s us.
Not published — their site has no pricing, so you’ll learn it on a sales call. Ask three things in writing: the monthly cost per channel, the minimum term, and who owns the ad accounts and lead data if you leave. LSM’s answer to all three is on this page: $699, $1,499, or $2,450 per month, month-to-month, everything owned by you.
Roofing is one of our strongest trades — repair, replacement, and storm response all start with a homeowner searching. High-intent Google Search in your city, dedicated landing page, call tracking, daily AI bid management, live in ~48 hours after setup. 15 years, 500+ local service business owners, $20M+ client revenue. 15–40 qualified calls per month typical in a medium market with a $1,000 ad budget — run the free estimate for your market.
Five questions, in writing: exact monthly price and ad-spend split; minimum contract and cancellation terms; who owns the Google Ads account and its history; who owns the landing pages and tracking numbers; and what specifically transfers on day one after cancellation. Roofing’s storm-driven data is too valuable to leave in someone else’s login. Any agency worth hiring — including us — answers all five without a pause.
Start with Starter if you want to get your phone ringing in one city and grow from there — one new campaign gets added each month. Go with Growth if you're ready to cover your full service area right away. Pro adds local SEO, Facebook Ads, and weekly coaching with me directly. If you're still not sure, run the free audit — it'll tell you what to expect in your market.
Most clients are live within 48 hours of completing setup. Your LSM AI builds everything, you review and approve, then it goes live. The only exception is if Google requires advanced verification for your category (locksmith, garage door) — that's a direct process between you and Google, and we walk you through it.
Depends on your trade, your city, and your ad budget. The free audit gives you a real estimate pulled directly from Google's own Ads data — not a made-up projection. In a medium-to-large market with a $1,000/month ad budget, most clients get 15–40 qualified calls per month. Run the audit first to see what's realistic in your specific area.
Yes. The Google Ads account, the call tracking numbers, the landing page — all built inside your accounts, in your name. If you ever cancel, you walk away with everything you paid to build. That's not a policy. That's the whole point.
No contract, ever. Every plan is month-to-month. Cancel anytime — if we stop earning your business, you should stop paying.
No problem. You can connect your existing accounts, or we set everything up fresh for you. Your call — you pick during onboarding.
Yes — Google requires advanced verification for locksmith and garage door services before ads can run. We build your campaign and all your keywords, but you'll need to complete that verification with Google directly (we walk you through it). If for any reason you can't complete it, you're covered by our full 7-day refund.
We specialize in home and local services — HVAC, plumbing, electrical, roofing, locksmith, garage door, pest control, carpet cleaning, water damage, tree service, and more. Run the free audit and you'll instantly see if we're a fit.
It's your personal AI marketing manager — trained on 8,600+ real LSM coaching sessions. Sign up and it's ready to go: builds your full campaign setup inside your accounts, reviews everything with you before anything goes live, and stays on 24/7 to answer any question about your campaigns, leads, or marketing strategy. In Lior's exact voice.
If you sign up and decide within 7 days that this isn't right for you — for any reason — you get a full refund. No hoops. We'd rather lose a bad fit early than keep a client who isn't seeing value.
Check your market, pick your plan, or grab 15 minutes with me. Let's get your phone ringing.
Local Service Mastery